MOTORING TAMPA BAY SEPTEMBER 2010 PRINT EDITION (ALSO OUR ONE-YEAR ANNIVERSARY ISSUE) OUT!

                                                By NITISH S. RELE

                                                editor@motoringtampabay.com

The 12th edition of Motoring Tampa Bay publication (September 2010 issue) is out. The print edition is available at selected stores in the Tampa Bay area. However, ask for a copy at car shows/cruise-ins/swap meets.

If you would like a copy, just mail us a $12 annual subscription check addressed to MOTORING TAMPA BAY, 18313 Cypress Stand Circle, Tampa, FL 33647.

Below is a preview of a couple of pages.

CLICK HERE FOR PRINT EDITION PREVIEW!

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FIRST-EVER FORD POLICE INTERCEPTOR UTILITY DEBUTS

Ford Motor Co. has revealed its newest pursuit-rated vehicle – Ford’s first-ever specially designed Police Interceptor utility built for the rigors of police work.

The new vehicle is designed to complement Ford’s all-new Police Interceptor sedan, which was introduced earlier this year. Combined, the two vehicles provide law enforcement agencies the ultimate in versatility and choice, something no other police vehicle on the road today can match.

Ford, the police vehicle market leader for 15 years, developed both Police Interceptors to allow departments to maximize versatility without sacrificing quality. Both vehicles will debut simultaneously and be offered without interruption when production of the Ford Crown Victoria Police Interceptor ends in late 2011.

Meeting a spectrum of needs
Ford’s new Police Interceptor utility vehicle is equipped with the highly efficient 3.5-liter V6 engine. This Ti-VCT engine, delivering at least 280 horsepower and E85 compatibility, is mated to a unique six-speed automatic transmission that combines lowered initial gears for improved off-the-line acceleration and higher gearing for improved efficiency at lower engine rpm when cruising. Two drive train options are available, providing off-road capability teamed with a multipurpose cargo area specially calibrated for loads up to 800 pounds.

 

Both the sedan and utility are rated for the severe-duty cycle that police professionals undertake on a daily basis and will deliver at least 20 percent more fuel efficiency than the 4.6-liter single overhead cam (SOHC) V8 offered in the current Crown Victoria Police Interceptor.

Keeping it safe
Like the sedan, the utility version of the Police Interceptor puts a priority on safety. Continuing Ford’s safety leadership includes engineering both Police Interceptors to pass 75-mph rear-end crash testing. Currently, the Crown Victoria Police Interceptor is the only pursuit sedan to meet this test.

The Police Interceptor utility vehicle features Ford’s exclusive Safety Canopy side-curtain airbag rollover protection system that helps protect passengers in both rollover and side-impact crashes. The multiple side-curtain airbags use Ford’s unique roll-fold technology to help position them between the occupant and the side window.

Staying in control
Unique to the utility vehicle is Ford’s state-of-the-art curve control technology, designed to help drivers maintain control of their vehicles when taking curves at high speeds. Curve control senses when a vehicle is entering a curve too quickly, and can apply four-wheel smart braking to reduce vehicle speed by up to 10 mph in approximately one second and help drivers follow their intended path.

Rigorously tested, police-tuned
Just like its sedan partner, Ford’s Police Interceptor utility vehicle has been put through its paces, undergoing a battery of torture tests to ensure its individual components can hold up to rigorous driving. Certification testing designed by the Michigan State Police and the Los Angeles Sheriff’s Department proved out the durability and capability of the vehicle through a variety of punishing tracks.

To make sure the utility vehicle can take the heat – quite literally – the AWD drive train is equipped with a water-cooled power transfer unit that guarantees capability in all conditions. Across the board, brakes have been increased in size and performance, and the cooling package features a heavy-duty alternator and larger radiator. Standard 18-inch wheels are vented, designed to work in concert with the enhanced brake system.

Functional, inside and out
Inside, the functionality continues, with the vehicle’s interior package uniquely designed for the needs of police, maximizing officer comfort and cargo capacity. The front seats are designed with a lower bolster to accommodate utility belts, and just like the sedan, Ford’s Police Interceptor utility offers a column shift, designed to leave the console area free for the ever-increasing amounts of equipment necessary for officers to do their jobs.

The second row features a vinyl, easy-to-clean bench seat that folds flat for versatility. Because police require a lot of gear, additional space in the utility provides plenty of room for K-9 officers and SWAT operations, including room for the full-size spare tire to be stored safely under the cargo area.

The new utility vehicle also features:

Ford SYNC: The Ford-exclusive, hands-free information system provides officers the ability to operate their various communication and audio equipment by voice control.

BLIS (Blind Spot Information System): The system uses two radar sensors located in the rear quarter panels to detect vehicles in the surrounding lanes. If a vehicle enters the driver’s blind spot zones, the system alerts the driver with a warning light in the side view mirror.

Cross-traffic alert: This system uses the existing BLIS radar modules to sense oncoming traffic when slowly backing out of a parking spot. This industry-exclusive system functions only while the vehicle is in reverse and warns when cross traffic appears within three car-widths.

Rearview camera: When the vehicle is in rear camera mode, a color image with guidance markers on the rearview mirror will assist the driver in backing up.

Reverse Sensing System: An audible tone will alert the driver to certain objects up to 6 feet behind the vehicle.

Remappable steering wheel controls: Helping officers keep their eyes on the road and hands on the wheel, remappable steering wheel controls offer the police the flexibility to work specifically with police aftermarket equipment to customize voice-controlled lights and sirens at the push of a button.

For more information, visit www.ford.com

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ED MORSE CADILLAC TAMPA RECOGNIZES HCU STATE SOCCER CHAMPIONS

Ed Morse Cadillac Tampa recently recognized 2010 Hillsborough County United (HCU) State Soccer Champions at a VIP launch event of the 2011 CTS Coupe. Present at the party were former Tampa Bay Buccaneer quarterback Jeff Carlson, left, HCU Spotter/Defender Cody Copestick, Ed Morse Cadillac Marketing Director Anita Evans, ex-Buccaneer quarterback Shaun King and Ed Morse Cadillac Tampa General Manager Steve Barger.

 
“The CTS Coupe is the new focal point of Cadillac, expressing both our design and technical capabilities,” said Barger.

Key design features of the vehicle include touch-pad entry for the doors, which removes the need for conventional door handles, a windshield laid at a faster angle, sculpted lower front fascia with unique brake-cooling vents, center-outlet exhaust, signature vertical lighting, rear spoiler integrated into the signature center high-mounted stop lamp, plus new exterior colors such as Carbon Flash Metallic and Evolution Green Metallic.

“The Coupe offers a host of customer driven technologies,” explained Ted Morse, president of Ed Morse Automotive Group. “It has an integrated iPod/MP3 capability, a 40-gig hard drive, including the ability to store music and pause and replay live radio, Bluetooth connectivity, rear vision camera, Bose 5.1 Cabin Surround audio system, and pop-up navigation system. We are extremely proud of the new Cadillac Coupe.”

 

Ed Morse Cadillac Tampa is at 101 E. Fletcher Ave., call (813) 968-8222 or visit www.edmorsecadillactampa.com

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EAGLE ONE CALLING ALL CAR CLUBS THAT PRACTICE GOLDEN RULE

There is more to car clubs than cars and Eagle One will recognize and reward four clubs with their annual Golden Rule Award for the most exemplary community service program in their region during 2010.

The grand-prize winner will receive $1,500 for donation to a favorite charity. The other three winning clubs will receive $500 for a pet charity. The grand prize will be awarded   to one of the four clubs judged to have performed the most compassionate deed.

Winners will be selected in four regions of the U.S.: west, Midwest, east and south.

In addition to the $3,000 in cash donations made by Eagle One and associate sponsor

Valvoline, winners will receive a generous supply of Eagle One appearance care products and Valvoline motor oil for fundraising events, as well as a custom-designed trophy.

An entry form may be downloaded from the Eagle One Web site, www.eagleone.com A form also may be obtained by calling (818) 501-1445.

Deadline for entry submission is Dec. 31. Winners will be notified by Feb. 11, 2011.

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MOTORING TAMPA BAY ADVERTISING REALLY WORKS!

By NITISH S. RELE

editor@motoringtampabay.com

Advertising in the Motoring Tampa Bay monthly publication works for our advertisers. Just ask Tim Boyle of Professional Trim & Upholstery (complete interior specialists and experts in hot rods and street rods) in Seffner. He just wrapped up work on this beautiful 1937 Chevy job from a gentleman who saw a Professional Trim ad in Motoring Tampa Bay. Boyle can be reached at (813) 470-0052.

Call us at (813) 758-1786 or e-mail editor@motoringtampabay.com and see how
advertising in the Motoring Tampa Bay publication and Web site can help your business too.

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BLOCK, PETTY, ALLMENDINGER PARTNER UP IN NEW FORD ’43 FIESTAS’ NATIONAL SWEEPSTAKES

Aside from both being involved in racing and a desire to win at the top of the sport, NASCAR legend Richard Petty and Rally America star Ken Block have one important thing in common: the number 43.
 
In just five years, Block has driven to the top in the rough-and-tumble world of rallying. In 2010, Block signed on with Ford to drive a Fiesta in the Rally America series and a Focus RS in the FIA World Rally Championship, carrying the No. 43 on both vehicles.
  
Petty and his No. 43 stock car have become icons of NASCAR, holding the record of 200 Sprint Cup victories and seven championships.
 
The two well-known racing stars, along with A.J. Allmendinger, the current driver of Petty’s No. 43 Best Buy Fusion in NASCAR, have launched ’43 Fiestas’ a new, online national sweepstakes from Ford designed to highlight the 2011 Ford Fiesta.
 
Fans can visit www.43Fiestas.com, sign up to win, and see the first of a series of videos featuring Block, Petty and Allmendinger. 
 
At the website, Ford is giving fans a chance to win big. Over a span of 43 days, ending on Sept. 27, 43 First Prize Winners will be selected to win an INSIGNIA 40-inch LED-LCD HDTV Flat Screen from Best Buy.
 
Along with the 43 First Prize Winners, 43 Grand Prize Winners will also be selected for a Ford Championship Weekend prize package that includes airfare, hotel stay and two tickets to the Ford 300 NASCAR Nationwide Series race on Nov. 20 and the Ford 400 NASCAR Sprint Cup Series race on Nov. 21 at Homestead-Miami Speedway.
 
Additionally, one winner from the pool of 43 Grand Prize Winners will be randomly selected to win an all-new 2011 Ford Fiesta. The winner will be selected and announced on Nov. 21 on-site at Ford Championship Weekend in Homestead.
 
However, should Allmendinger, driver of the No. 43 Best Buy Ford Fusion, win the Ford 400, all 43 Grand Prize Winners will take home their own all-new 2011 Ford Fiesta.
 
Fans can enter for their chance to win at 43Fiestas.com or at Ford consumer displays at select NASCAR races and events until Oct. 25.
 
Fiesta has it all, and more
The  Fiesta features an expressive, vibrant design, fuel-efficient engine, high-quality materials, and a number of features and technologies not found on competitive vehicles. Designed to be versatile, personal and adaptable, Fiesta delivers best-in-class highway fuel economy of 40 mpg, convenience and connectivity, and an expressive color palette.
 
The available, all-new North American industry-exclusive PowerShift six-speed automatic transmission combines the responsive performance and fuel economy of a manual with the convenience of a traditional automatic in one advanced, dual dry-clutch package.

Fiesta delivers a number of standard and available features that increase convenience and add connectivity. Among them is Ford SYNC®, integrating a driver’s mobile phone with Fiesta’s onboard, voice-activated communications and entertainment system.
 
Fiesta offers keyless entry and push button start, a feature unique within the segment. Fiesta also features Ford’s Easy Fuel capless fuel filler system, a North American industry-exclusive, as standard equipment.

For more information, visit www.ford.com

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COMING SOON FROM JEEP: NEW VERSION OF THE ICONIC WRANGLER

Chrysler Group LLC has released images of the new 2011 Jeep Wrangler and Wrangler Unlimited. Jeep continues to refine the successful Wrangler formula by combining its legendary, benchmark capability with an all-new interior that delivers rich styling with significantly upgraded touch surfaces, occupant comfort and versatility, and a premium appearance courtesy of an all-new body-color hard top for the popular Sahara model.

New 2011 Jeep Wrangler interior highlights include a redesigned instrument panel and new storage areas with improved ergonomics and upgraded materials. A new lockable console and upgraded door armrest areas boast comfortable touch points, while a redesigned center stack is easier to reach and operate. Heated, power mirrors are now available, and drivers and passengers will enjoy enhanced visibility courtesy of larger rear windows.

All-new steering-wheel controls allow the driver to operate the radio, cruise control, hands-free phone and other vehicle functions while keeping hands on the wheel. A new USB device interface connects to storage devices (thumb drives and most MP3 players) for use with the vehicle’s Media Center, which now includes streaming Bluetooth audio. Twelve-volt accessory outlets have been added and a new 110-volt outlet is available to provide power similar to AC outlets in the home.

In line with traditional Jeep design, hex-head bolts are utilized throughout the interior, and are used to mount a “Jeep, Since 1941” inlay onto the new passenger grab handle.

Jeep engineers increased acoustical treatment in the 2011 Wrangler and Wrangler Unlimited, resulting in significantly reduced interior noise.

To provide a more premium appearance, the 2011 Jeep Wrangler and Wrangler Unlimited Sahara models boast an all-new, premium, body-color hard top.

Several new Jeep Wrangler colors are available for 2011, including Detonator Yellow, Deep Cherry Red, Sahara Tan, Cosmos Blue and Bright White.

For more information, visit www.jeep.com

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ALL-NEW 2011 DODGE DURANGO SNEAK PEEK

Chrysler recently offered a few sneak peeks that highlight design characteristics of the 2011 Dodge Durango, its three-row performance SUV. Stay tuned for details as they arrive at Motoring Tampa Bay.

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THE BOSS IS BACK: 2012 FORD MUSTANG BOSS 302 BRINGS ROAD RACING LEGEND BACK TO THE STREETS

Ford gave the green light only once before: In 1968, management approved a special Mustang – a car that sacrificed nothing in its quest to be the best all-around road-going performance machine ever created by Ford Motor Co. That car became the 1969 Mustang Boss 302, and it remains one of the world’s most sought-after examples of American performance.

Forty-two years later, Ford has given the green light again.

The team of Ford engineers, designers and stylists – all Mustang enthusiasts to the core – that created the groundbreaking 2011 Mustang GT has distilled a new model to its purest form, strengthening, lightening and refining each system to create a race car with a license plate. Its name: the 2012 Mustang Boss 302.

To celebrate the racing heritage of the new Mustang Boss 302, Ford will also offer a limited number of Boss 302 Laguna Seca models, named for the track where Parnelli Jones won the 1970 Trans-Am season opener in a Boss 302. Aimed at racers more interested in on-track performance than creature comforts, the Boss 302 Laguna Seca has increased body stiffness, a firmer chassis set-up and an aerodynamics package carried over almost in its entirety from the Ford Racing Boss 302R.

Philosophy and power train

Driving the 2012 Mustang Boss 302 was intended from the outset to be a visceral experience, packed with raw, unbridled performance across the spectrum: Acceleration, handling, braking, and top speed are all equally matched for perfect balance on a car operating within the framework of legally defined safety, noise and emissions regulations.

Led by Mike Harrison, the V8 engine team approached Boss from the top down: With 412 horsepower from 5.0 liters, the 2011 GT engine was already an incredible performer. But to achieve the high-rpm horsepower that would make the engine competitive on the track, a new intake was essential. The resulting runners-in-the-box plenum/velocity stack combination the engine team developed was impressive enough that it got the green light after one short drive.

Helping the intake build power, revised camshafts using a more aggressive grind are actuated with the same twin independent variable camshaft timing (Ti-VCT) mechanism used on the Mustang GT. More aggressive control calibration yields 440 horsepower and 380 pounds-feet of torque, while still offering a smooth idle and low-end torque for comfortable around-town driving.  

A race-inspired clutch with upgraded friction materials transmits power, while a short-throw, close-ratio six-speed manual transmission handles gear change duties.

Power is delivered to a 3.73 ratio rear axle using carbon fiber plates in the limited-slip differential to improve torque handling and longevity. For those who want even more precise control over power delivery, a torque-sensing (Torsen) limited-slip differential is an available option coupled with Recaro front seats.

Sounds like the Boss
Up front, a Boss-specific intake system is tuned to feed the engine with minimum restrictions. A retuned induction sound tube provides concrete aural evidence of what’s occurring under the hood. And, in the Boss exhaust system engineers had some fun.

“With an exhaust system, we have to consider three constraints: legal noise restrictions; backpressure, which can rob power; and ground clearance,” explains Shawn Carney, Mustang NVH engineer. “Since the 2011 Mustang GT exhaust is already so free-flowing – it came in way under our backpressure targets – we already had excellent performance; we were able to tune the exhaust system for a unique sound. Combined with the rush of the intake, the exhaust system really envelops the driver in V8 sound.

Every Boss features a unique quad exhaust system: Two outlets exit in the rear similar to a standard Mustang GT. The other two outlets exit to either side of the exhaust crossover, sending exhaust through a set of metal discs that act as tuning elements before the pipes terminate just ahead of the rear wheel opening. Visually subtle, the side pipes flow very little exhaust but a lot of exhaust sound, providing a sonic experience unlike any other Mustang – and giving home tuners an additional avenue for modification.

“We added the attenuation discs to meet legal regulations, but we knew buyers might operate these cars in situations where noise regulations weren’t an issue,” Carney said. “The disc is removable and includes a spacer plate sized to match aftermarket exhaust dump valves. If an owner wants to add a set of electric valves, they just undo two bolts on either side; the disc and spacer slide out and the valve will slide right in. And the side pipes are tuned so that drivers can run wide-open and the sound levels are comfortable – very aggressive but livable for an all-day track outing.”

Suspension and steering
In keeping with the Boss mandate to provide the best-handling Mustang ever, the already strong Mustang GT suspension system has been further refined. Higher-rate coil springs on all four corners, stiffer suspension bushings and a larger-diameter rear stabilizer bar all contribute to the road racing mission, and Boss models are lowered by 11 millimeters at the front and 1 millimeter at the rear versus the Mustang GT. The real key to handling, though, is in the adjustable shocks and struts, standard on all Boss Mustang models.

Also unique is the method of shock adjustment. Ditching the weight and complexity of electronic wizardry, the Mustang team opted for traditional race-style hands-on adjustability – similar to the Gabriel shocks available on the original Boss 302.

To complement the suspension, the speed-sensitive electronic steering system has been retuned to maximize feedback and road feel to the driver. The driver is also given the option of fine-tuning the steering feel to his liking by selecting one of three settings through the instrument cluster menu: Comfort, normal and sport modes help offer track-tuned steering when desired without sacrificing low-speed maneuverability in parking situations and everyday commuting.

Exterior and interior design
To set Boss apart, each car will have either a black or white roof panel, coordinated to the color of the side C-stripe. Available exterior colors are Competition Orange, Performance White, Kona Blue Metallic, Yellow Blaze Tri-Coat Metallic and Race Red.

Up front, a unique fascia and grille are highlighted by the blocked-off fog lamp openings and aggressive lower splitter, a version of the design used – and proven – on the Boss 302R race car. The front splitter is designed to function at high speeds by efficiently managing the air under and around the car. It helps to reduce underbody drag and front end lift while more effectively forcing air through the Boss-specific cooling system. At the rear of the car, the spoiler was chosen to complement the front aero treatment and minimize overall drag.

A dark metallic instrument panel finish, gauge cluster and door panel trim also differentiate Boss from the standard Mustang, while a black pool-cue shifter ball and “Powered by Ford” door sill plates further remind customers they’re in a special car. 

The Boss interior gets an aural kick thanks to what’s been removed. Eleven pounds of sound-deadening material have been eliminated to let occupants further enjoy the intake, engine and exhaust note.  

For more information, visit www.ford.com

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MOTORING TAMPA BAY ADVERTISING REALLY WORKS!

By NITISH S. RELE

editor@motoringtampabay.com

Advertising in the Motoring Tampa Bay monthly publication works for our advertisers. Just ask Tim Boyle of Professional Trim & Upholstery (complete interior specialists and experts in hot rods and street rods) in Seffner. He just landed this beautiful 1937 Chevy job from a gentleman who saw a Professional Trim ad in Motoring Tampa Bay. Boyle can be reached at (813) 470-0052.

Call us at (813) 758-1786 or e-mail editor@motoringtampabay.com and see how advertising in the Motoring Tampa Bay publication and Web site can help your business too.
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TOP ONSTAR DESTINATIONS INCLUDE WAL-MART, HOME DEPOT, MCDONALDS, STARBUCKS AND TARGET

OnStar subscribers requested more than 2 million routes in July, a monthly record of direction-seeking blue button pushes. And what was the most often sought destination?

The nearest Wal-Mart.

In fact, nearly 40,000 navigation requests routed subscribers to the retailer across the United States and Canada.

With more than 13 million points of interest from which to choose, the top 10 most-requested destinations in July were:

1. Wal-Mart
2. Holiday Inn
3. Home Depot
4. Walgreens
5. Marriott
6. McDonald’s
7. Bank of America
8. Starbucks
9. Target
10. Hampton Inn

OnStar’s Turn-by-Turn Navigation connects subscribers to a live advisor who finds the destination being sought and sends audio directions to the vehicle that are played through the stereo. Turn-by-Turn Navigation allows subscribers to keep their hands on the wheel and eyes on the road as they safely reach their destination.

OnStar eNav makes it easy to pre-plan travel. Subscribers can visit Google Maps or MapQuest to plan a trip and have destinations sent to their OnStar system. Once in the car, subscribers simply press their vehicle’s OnStar phone button to access voice-guided commands to select their pre-planned route. Turn-by-Turn Navigation or the subscriber’s navigation screen then takes over to guide the way.

Subscribers driving a GM vehicle with a screen-based navigation system have access to OnStar Destination Download through which directions are remotely downloaded to the navigation screen. With Destination Download, there is no need to pull over and enter a specific destination. In fact, if a subscriber doesn’t know the address, advisors can look it up and help subscribers safely navigate to their destination.

For more information, visit www.gm.com and www.onstar.com

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ESURANCE OFFERS GUIDE TO FINDING REPAIR SHOP LOVE

1. PLAY THE FIELD. It’s a good idea to shop around before you have an emergency. An easy way to do this is to have regular maintenance performed at local repair shops. If a shop does a great job on an oil or tire change, chances are they’ll perform just as well on larger, more complex jobs. So do a little “dating” and remember what they say about first impressions. If you need a mechanic now, however, skip to step 2.

2. GET SET UP. Ask friends and people you trust if they can recommend a good repair shop. As with most things, word of mouth is your best bet in finding a reliable auto tech. But if everyone you know happens to drive miraculously trouble-free vehicles, proceed to step 3.

3. GO ONLINE. Search is magic. There are several online engines that can help you find a list of local shops. National Public Radio’s Car Talk (http://www.cartalk.com/content/mechx/find.html) offers a locator that helps you find local shops that meet your criteria. Just click on a shop name to see customer survey results and reviewer comments. You can also find mechanic reviews at MechanicRatingz (http://www.mechanicratingz.com/). Once you have a few shops to consider, move on to step 4.

4. KNOW YOUR STUFF. Researching mechanics online isn't the most fun you can have in an afternoon (we know), but it could pay off. Check to see if a shop’s mechanics are registered with the National Institute of Automotive Service Excellence (ASE) (http://bit.ly/aTGSnl). Becoming ASE-certified involves a lot of experience and testing. The tests are notoriously difficult and staying certified requires a sizeable amount of industry know-how and expertise. (Tip: look for actual certificates, not just logos or patches.) You can also check to see if a repair shop’s registered with the Automotive Service Association (http://www.asashop.org/). While these affiliations don't necessarily guarantee quality, they're a darn good place to start.

5. GET THE DIRT. Check with the Better Business Bureau (http://www.bbb.org/us/) to see if the shop you’re considering has had complaints. Because we love our cars, and because a bad experience with a mechanic can be infuriating and expensive, people tend to follow through on complaints of this nature more so than with say, an unpleasant exchange at the downtown coffee shop. Double check — if nothing pops up, that's a good sign.

6. TRUST YOUR INSTINCTS. True, you’re not a mechanic, but you probably know more than you think. Look around. Is the place neat and ordered or does it look like your teenage brother's bedroom? Is the staff organized and helpful or about as friendly as a Parisian waiter? Good repair shops know that customer recommendations are key to a successful business, and they work hard to present a clean, friendly, and professional environment in which to keep customers happy.

7. DRIVE HAPPILY EVER AFTER. Once you’ve found a reliable auto repair shop and a good mechanic, all that’s left is the honeymoon (so to speak). Be sure to keep their contact info handy for the next time and if you’ve had a great experience, don’t be shy. Sites such as MechanicRatingz (http://www.mechanicratingz.com/) make it easy to give feedback. And unlike love, when you find a good mechanic, it is OK to share.

For more information, visit www.esurance.com

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REDESIGNED 2011 NISSAN ROGUE CROSSOVER SUV DEBUTS

Nissan North America Inc. has unveiled the new, redesigned 2011 Nissan Rogue crossover SUV. The Rogue gets an upgraded look inside and out – including exterior, interior, comfort and convenience, and audio and entertainment system enhancements. Model names and options are also revised, helping keep Rogue fresh and exciting for its active lifestyle buyers. The 2011 Rogue is now offered in two trim levels, S and SV, along with the sporty Rogue S Krom Edition. Rogue is scheduled to go on sale at Nissan dealers nationwide beginning Aug. 13.

Among the many enhancements for the fourth year of Rogue production is a redesigned exterior featuring a new front fascia and grille, new front and rear spoilers, new chrome side door guard molding trim accents, new front and rear tire deflectors and a new chrome license plate finisher.

Also added for 2011 are new 18-inch aluminum-alloy wheels for the Rogue S Krom Edition and Rogue SL Package, new low rolling resistance tires (available with the 17-inch aluminum-alloy wheels) and a new under-body cover. Fuel economy has improved by 1 mpg for both Highway driving (FWD models) and City (AWD models). The new EPA estimates are 22/28 mpg City/Highway for Rogue FWD and 22/26 mpg City/Highway for Rogue AWD.

The Rogue offers a standard 170-horsepower 2.5-liter 4-cylinder engine, Nissan’s advanced Xtronic CVT (Continuously Variable Transmission), Vehicle Dynamic Control (VDC) and 4-wheel disc brakes with Anti-lock Braking System (ABS). Rogue S, Rogue SV and Rogue S Krom Edition are available with an All-Wheel Drive system.

Rogue is designed to satisfy the buyers’ functional and emotional needs – including the versatility provided by a large 58 cubic feet of cargo space combined with a 60/40 split rear seat and available fold-down front passenger seat. Utility is enhanced by numerous storage and functionality features, including an oversized glove compartment and large center console.

Rogue offers a long list of standard safety features, including six standard air bags – front seat-mounted side impact supplemental air bags and roof-mounted curtain side impact supplemental air bags with rollover sensor for improved front and rear-seat outboard occupant head protection.

Available Rogue technology features include Nissan Intelligent Key, Bluetooth Hands-free Phone System, XM Satellite Radio (XM subscription required, sold separately) Nissan Navigation System, RearView Monitor, Xenon headlights and a Bose-developed audio system.

The new Rogue SV model is designed to provide excellent value, with standard 6-way power driver’s seat, driver’s seat power lumbar support, RearView Monitor, Bluetooth Hands-free Phone System, Nissan Intelligent Key and several other features previously available in the 2010 Rogue SL. Two available option packages, the Premium Package and SL Package, include the Nissan Navigation System.

For buyers looking for a sportier look, the Rogue S Krom Edition features a unique front grille and bumper with fog lights, unique rear fascia, center-exit sport-tuned exhaust, integrated body-colored rear spoiler, body colored power outside mirrors and new 18-inch brilliant-finish aluminum-alloy wheels.

For more information, visit www.nissanusa.com

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CHRYSLER ANNOUNCES AUGUST U.S. INCENTIVES

Chrysler Group LLC has announced August incentives, continuing its 60-day pledge and national Tent Event through Aug. 31. In addition, 0 percent financing for up to 60 months is available through Ally Financial on most 2010 model year vehicles.

The 60-day pledge program allows consumers to return a new vehicle within 60 days if they are not satisfied with their purchase, plus the company will make the first two months payments for the consumer (up to $500 per month, maximum of $1,000). The program is available on most 2010 Chrysler, Jeep, Dodge and Ram Truck vehicles.

New for August, Chrysler Group announced additional incentives on the 2010 Jeep Liberty, 2010 Jeep Grand Cherokee and 2010 Jeep Commander; lease bonus cash on the 2010 Chrysler Town & Country; and incentives on the 2011 Jeep Liberty, 2011 Dodge Nitro and 2011 Ram 1500 Regular, Quad and Crew Cab pickups.

All incentives announced are valid through Aug. 31.

Chrysler brand
Consumers purchasing 2010 model year Chrysler brand vehicles can choose 0 percent financing for up to 60 months through Ally Financial, Consumer Cash of up to $3,000 or the “60-day/no payments” pledge program.

• Consumers purchasing a 2010 model year Chrysler also are eligible for 1.9 percent financing for up to 72 months through Ally Financial.

• Consumers who lease a 2010 model year Chrysler 300, Chrysler 300 C or Chrysler Town & Country minivan through Ally Financial are eligible for lease bonus cash of up to $2,000.

Jeep brand
Consumers who purchase most Jeep brand 2010 model year vehicles can choose 0 percent financing for 60 months, Consumer Cash of up to $4,500 or the pledge program.

 

• Consumers who purchase a 2010 Jeep Liberty, Jeep Grand Cherokee or Jeep Commander and finance through Ally Financial are eligible for up to $1,000 in Ally Financial Bonus Cash.

• Consumers who purchase a 2011 Jeep Liberty are eligible for $1,000 Consumer Cash for 1.9 percent financing for 36 months through Ally Financial.

Dodge brand
Consumers purchasing most 2010 model year Dodge brand vehicles can choose from 0 percent financing for up to 60 months, Consumer Cash of up to $3,000 or the pledge program.

• Consumers who purchase the 2010 Dodge Charger can choose from 0 percent financing for up to 72 months, Consumer Cash of $3,000 or the pledge program.

 
• Consumers who lease a 2010 Dodge Charger, Dodge Journey or Dodge Grand Caravan through Ally Financial are eligible for lease bonus cash of up to $2,000.

 
• Consumers who purchase a 2011 Dodge Nitro can choose financing through Ally Financial from as low as 1.9 percent for 36 months or $1,000 in Consumer Cash.

Ram Truck brand
Consumers who purchase 2010 model year Ram Truck vehicles can choose from 0 percent financing for up to 60 months, Consumer Cash of up to $3,000 or the pledge program.

• Consumers purchasing a 2010 Ram 1500 and finance through Ally Financial are eligible for $1,000 Ally Financial Bonus Cash.

• Consumers who lease a 2010 Ram 1500 Crew Cab through Ally Financial are eligible for $1,000 in lease bonus cash.

• Consumers who purchase a 2011 Ram 1500 can choose from financing as low as 2.9 percent for 36 months through Ally Financial or $1,000 in Consumer Cash. They also are eligible for $500 in Ally Financial Bonus Cash.

Motoring Tampa Bay recommends the local Jerry Ulm Dodge Chrysler Jeep for your Chrysler/Dodge/Jeep/Ram brand purchase. The dealership is at 2966 N. Dale Mabry Highway in Tampa. For information, call (813) 872-6645 or visit www.jerryulmdodge.com and do let the good folks at Jerry Ulm know that we suggested you test-drive one of their vehicles.

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SUZUKI ANNOUNCES ‘ALLPOINTS’ REWARD POINTS & SWEEPSTAKES PROGRAM

American Suzuki Motor Corp. (ASMC) recently announced its national Suzuki AllPoints program, a reward points and sweepstakes program offering participants the opportunity to win prizes through activities on SuzukiAuto.com and Suzuki’s Facebook, Twitter, and YouTube channels. The program runs through Monday, Jan. 3, 2011 and will give away nearly 250 prizes to registered participants including the sweepstakes grand prize, a 2011 Suzuki Kizashi GTS Sport. The promotion can be accessed via http://www.suzukiauto.com/allpoints/ and complete program rules can be found at www.suzukiauto.com/allpoints/rules/

Two main features of the Suzuki AllPoints program are the user-generated “Live Large” Video Contest and the Kizashi Ring of Fire online racing game. The “Live Large” Video Contest launches Aug. 25, 2010, and asks consumers to create and upload short videos showing how they “Live Large.” The top videos will be shared on the Suzuki Web site and YouTube Channel, with the top three videos being awarded prizes.

For the gamer, the Kizashi King of Fire racing game, produced on the Unity 3D platform, will launch Wednesday, Sept. 1, 2010. Throughout each of the four stylized, futuristic race tracks, the hero vehicle races to gain points and move onto the next level. The registrant with the highest total score at the end of the AllPoints program will win a trip to an open-wheel racing school.

The grand prize for the overall sweepstakes program is a 2011 Suzuki Kizashi GTS Sport, with additional prizes, including a Sony 3D TV and a Garmin GPS. Additionally, each week users who engage in an AllPoints activity will be entered into a weekly drawing, with 10 $25 gift cards awarded each week.

Every month, the AllPoints user with the highest monthly point tally will win a $500 Apple gift card. In addition to the above prizes, AllPoints users can also win a trip to open-wheel racing school, a trip for two to any U.S. city, a $1,000 shopping spree or a Sony PlayStation3.

Registered Suzuki AllPoints users earn points and a sweepstakes entry for each program activity; entries are only given with actions for which points are earned. Each activity has a specified number of points associated with it. No purchase necessary, but participants must be a registered Suzuki AllPoints user to win prizes. A maximum of 250 points per day can be acquired toward the Monthly Points Prize. Residents of all U.S. states, except Hawaii, are eligible to win. For complete terms and conditions, visit www.suzukiauto.com/allpoints/rules/

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CHEVROLET CRUZE ECO: HYBRID-LIKE FUEL EFFICIENCY WITHOUT THE PRICE TAG

At the New York Auto Show earlier this year, Chevrolet revealed the compact 2011 Cruze Eco. This high-efficiency model is powered by an Ecotec 1.4-liter turbocharged engine with variable valve timing that achieves up to an estimated 40 mpg on the highway when combined with a six-speed manual transmission. City fuel economy, as well as estimates for the Cruze Eco equipped with an available six-speed automatic transmission, will be finalized closer to launch.

The Eco achieves greater fuel economy using a number of features that enhance its aerodynamics, minimize weight and reduce rolling resistance. Details include:

* A lower front grille air shutter that closes at higher speeds to improve aerodynamics and opens at lower speeds to optimize engine-cooling airflow

* The upper grille has more “closeouts” to improve aerodynamics

* A lower front air dam extension, extensive use of underbody panels and a rear spoiler enhance aerodynamics

* A lowered ride height improves aerodynamics

* 17-inch lightweight aluminum wheels

* Ultra-low rolling resistance 17-inch Goodyear tires.

The axle ratio on the manual-transmission model is also optimized for fuel economy, while helping the car deliver confident performance. Chevrolet estimates the Cruze Eco will deliver 0-60 mph performance of about 10 seconds with the manual transmission and nine seconds with the six-speed automatic.

The Cruze Eco will be available in the fourth quarter of 2010.

For information, visit www.chevrolet.com

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FORD EXPLORER HAS BEEN REINVENTED!

The all-new Ford Explorer was recently launched to its Facebook friends in a social media initiative, followed by reveal events throughout the U.S. and Canada.

The 2011 Explorer with V-6 power is expected to deliver more than 20 percent better fuel economy than the 2010 model. When equipped with the available 2.0-liter EcoBoost inline-4 engine, Explorer fuel economy is expected to improve by more than 30 percent.

 Driven by the commitment to give customers unsurpassed fuel efficiency with each new vehicle, Ford attacked every detail to transform Explorer with significantly improved fuel economy:

Twin independent variable camshaft timing (Ti-VCT)

Latest Ford EcoBoost engine

Six-speed automatic transmissions

Electric power-assisted steering (EPAS) to significantly reduce parasitic power loss

Intelligent four-wheel drive (4WD)

Variable-displacement air-conditioning compressor

Optimized tires for reduced rolling resistance

Slippery aerodynamics with harmonized front air dam and rear lift gate spoiler

Explorer’s available advanced 2.0-liter EcoBoost I-4 delivers the power of a normally aspirated V-6 without compromising four-cylinder fuel economy. Aimed at the SUV buyer whose top priority is fuel economy, this turbocharged and intercooled I-4 engine delivers a projected 237 horsepower at 5,500 rpm and 250 pounds-feet of torque from 1,700 through 4,000 rpm. The EcoBoost employs direct injection of gasoline, Ti-VCT, direct-acting mechanical bucket (DAMB) valve lifters and four valves per cylinder.

Explorer’s standard power train combines front-wheel drive with a 3.5-liter Ti-VCT V6 engine, delivering an estimated 290 horsepower and 255 pounds-feet of torque. Ti-VCT allows individually optimized camshaft timing of valve opening and closing events to improve mechanical efficiency while delivering increased power and reducing part-throttle emissions. Mated to a six-speed automatic transmission, this powerful V-6 is projected to deliver more than 20 percent better fuel economy versus the previous Explorer V6 model.

Each Explorer engine is paired with a unique six-speed automatic transmission, combining lowered initial gears for improved off-the-line acceleration and higher gearing for improved efficiency at lower engine rpm when cruising.

Explorer V-6 models are available with an intelligent 4WD system that adds terrain management. Situation-selectable, this power train advancement takes the guesswork out of 4WD range choice.

A driver need only turn the console-mounted knob to the proper setting among snow, sand, mud and normal modes. This system also includes a hill descent mode.

Standard convenience features include:

MyForddriver connect technology including 4.2-inch LCD screen

MyKey owner control feature

Air filtration system

Media hub

Easy Fuel capless fuel filler system

Cruise control

Power windows, with one-touch down for driver

Power door locks with child safety rear door locks

Tilt/telescoping steering column

Four 12-volt power points

Cargo hooks

The 2011 Explorer will be assembled at Ford’s Chicago manufacturing facility. Production begins late this year, and Explorer will be available in dealerships in winter.

For more information, visit www.ford.com

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JEEP AND MOPAR TO OFFER OFF-ROAD CAMPER TRAILERS

Jeep and Mopar are setting up camp for off-road enthusiasts. They will be the first in the industry to offer customers off-road camper trailers.

Designed to meet off-road capabilities of Jeep 4x4 vehicles, Jeep Trail and Extreme Trail campers incorporate Jeep Wrangler’s rugged design cues, including Jeep Wrangler Rubicon 17-inch cast-aluminum wheels (with 5-lug by 5-inch bolt pattern to utilize most Jeep vehicles’ spare tire), taillights, fender flares, rear bumper (Trail Edition camper only), badging and hood-tie downs. In August, both Jeep camper trailers may be ordered at local Jeep dealers through Mopar, Chrysler Group LLC’s service, parts and customer-care brand.

Jeep Trail Edition Camper for casual campers
The all-new Jeep Trail Edition camper is designed for the Jeep enthusiast looking to hit the trails with the family.

Unlike conventional recreational campers, the Jeep Trail Edition camper features an extensive use of lightweight tubular-aluminum construction (no wood or fiberboard materials) in order to mitigate the additional load on the Jeep tow vehicle and make operation a breeze.

The Jeep Trail Edition camper features Jeep Wrangler Rubicon’s 32-inch BF Goodrich Mud Terrain tires, which provide excellent traction and 12 inches of ground clearance. Underneath, a unique torsion-bar and trailing-arm suspension provide confident maneuvering and on-trail articulation. For protection, heavy-duty diamond-plated aluminum is strategically used to handle abuse from the elements.

Unfold the rugged diamond-plated aluminum top (capable of supporting 450 lbs of gear), and the Jeep Trail Edition camper reveals spacious living quarters with 76 inches of headroom and space to sleep up to four people. A comfortable multi-use sofa folds out into a bed, while a queen-sized bed provides maximum comfort for two adults. A built-in cabinet provides space for camping gear, while all-aluminum construction delivers a clean look and contributes to the camper’s lightweight design.

A stowable center table offers occupants a place for dining or a surface for board games, while a 110-volt power inverter provides additional cooking, heating, cooling and entertainment options. Enclosing the home-away-from-home are premium window screens and privacy shades.

Available accessories include Mopar’s black aluminum Jeep Wrangler taillight guards (P/N: 82209330, MSRP: $143) for even more legendary Jeep styling. In addition, an available 10-foot by 10-foot exterior awning with screen enclosure (P/N: LLROOM06, MSRP: $650) expands the Jeep Trail Edition camper’s covered space for additional all-weather enjoyment. Improving the standard 2-inch trailer-hitch ball is an available heavy-duty pintle hitch with a 360-degree rotating axis for maximum off-road maneuvering and on-trail articulation (P/N: LLHOOK02, MSRP: $735).

The all-new Jeep Trail Edition camper will be available as a Mopar accessory in August at local Jeep dealerships with a MSRP of $9,995 (which includes destination).

Following are dimensions for Jeep Trail Edition camper: 

Weight: 850 pounds 

Height: 49.5 inches 

Width: 88 inches 

Ground clearance: 12 inches

Jeep Extreme Trail Edition Camper for extreme off-roaders
The all-new Jeep Extreme Trail Edition camper is designed to handle maximum off-road capability that hard-core off-road enthusiasts crave, with additional trail equipment to go anywhere and do anything.

Starting with the Jeep Trail Edition camper’s off-road engineered suspension, the Jeep Extreme Trail Edition camper ups the ante with a heavy-duty frame, more ground clearance (15 inches) and a full-underbody skid plate. Larger 35-inch BF Goodrich Mud Terrain tires provide a beefier trail-ready aesthetic and sit below black diamond-plated aluminum fenders. These design fenders are mounted higher on the Jeep Extreme Trail Edition camper to accommodate up to 37-inch tires for maximum off-road capability. Improving the standard 2-inch trailer-hitch ball is an available heavy-duty pintle hitch with a 360-degree rotating axis for maximum off-road maneuvering and on-trail articulation (P/N: LLHOOK02, MSRP: $735).

The all-new Jeep Extreme Trail Edition camper will be available as a Mopar accessory in August at local Jeep dealerships with a MSRP of $11,995 (which includes destination).

 

Following are dimensions for Jeep Extreme Trail edition camper: 

Weight: 1,050 pounds

Height: 52 inches 

Width: 88 inches 

Ground clearance: 15 inches

For more information, visit www.jeep.com or www.mopar.com

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FORD RACING, TEAM O’NEIL DRIVING SCHOOL CREATE FIESTA RALLY SCHOOL

Last year, 100 European-spec Ford Fiestas arrived in North America for the Fiesta Movement. This summer, 43 of the Fiestas will receive a second life as Ford Racing teams up with Team O’Neil Rally School to create the Ford Racing Fiesta Rally Experience in Dalton, N.H.

The Ford Racing Fiesta Rally Experience is the only rally experience offered by a manufacturer in North America and will provide aspiring rally drivers with the opportunity to learn how to drive on a rally course in a Fiesta. The creation of the Ford Racing Fiesta Rally Experience is the latest addition to Ford’s racing experiences with the first being Ford Racing School of High Performance Driving at Miller Motorsports Park in Utah.

For the Fiesta rally experience, Team O’Neil will modify each production front-wheel-drive Fiesta with a roll bar, rally suspension and off-road tires, and will then feature Fiesta in its Ford Racing Fiesta Rally Experience.

Fiesta will be incorporated into Team O’Neil’s one-day Ford Racing Fiesta Rally Experience and two-day Ford Racing Rally School. The classes will introduce students to the fine art of driving a rally car. Aspiring rally drivers learn the left-foot braking technique pro drivers use, and the braking, steering and throttle techniques that allow drivers to slide through corners under control. Beginner students get a chance to ride at “maximum attack” with a Team O’Neil driving instructor on real rally roads, while more advanced students get an opportunity to drive in rally conditions. Additionally, students will have a chance to be in the car as Team O’Neil instructors demonstrate the exciting “Scandinavian flick” or pendulum turn.

The cost per student for the one-day Ford Racing Fiesta Rally Experience is $495, which includes a short classroom session on vehicle dynamics, safety, balance and car control. Most of the day will be spent driving on either the skid pad or slalom course, practicing the techniques of car control rally driving on gravel conditions in a rally-prepared Ford Racing Fiesta.

For more information on Ford Racing Fiesta Rally Experience and to register, visit www.teamoneil.com or call the school at (603) 444-4488 or email info@teamoneil.com

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2011 FORD SHELBY GT500 IN HIGH DEMAND, RAPIDLY APPROACHING PRODUCTION LIMIT

Customer demand for Ford’s new 2011 Shelby GT500 is growing nearly as fast as the world’s fastest production pony car. More than 3,300 orders have been placed for the new Shelby GT500. To ensure exclusivity, U.S. sales of the 2011 Shelby GT500 will be limited to 5,500 units.

The 2011 Shelby GT500 is powered by a new aluminum-block 5.4-liter supercharged V8 engine, which produces 550 horsepower and 510 pounds-feet of torque, a 10 horsepower increase over the 2010 model. The engine is 102 pounds lighter than its predecessor, delivering a better power-to-weight ratio, improved fuel economy, acceleration, handling and steering precision.

The engine uses a state-of-the-art Plasma Transferred Wire Arc (PTWA) liner coating, a process that applies a 150-micron composite coating that contains nanoparticles on the internal surfaces of engine cylinder bores, replacing cast-iron liners typically used in aluminum engine blocks. The Intellectual Property Owners Education Foundation honored the inventors of the Ford-patented PTWA technology with the 2009 National Inventor of the Year Award.

Customers are showing an appreciation for the GT500’s performance on and off the track, as well as its many features.

Standard 2011 performance features include the 550-hp aluminum 5.4-liter V8 engine, a new 2.75-inch exhaust system, revised brake cooling and pedal box construction for more consistent brake pedal efforts and feel, and electric power-assisted steering (EPAS). SVT worked hard to make EPAS better than the outgoing hydraulic steering system, with improved torque build-up and road feel.

New for 2011 is an optional glass roof providing customers with yet another open-air option that does not compromise the coupe’s versatility, headroom or climate-controlled environment. Three times more 2011 GT500s have been ordered with the glass roof compared to the base Mustang showing the popularity of this new feature.

Interior options have proven immensely popular, with almost 70 percent of the GT500s ordered with the Electronics Package, which includes voice-activated navigation, SIRIUS Travel Link, HD Radio and dual-zone electronic automatic temperature control.

The new SVT Performance Package is also proving to be a popular option with just over 68 percent of coupe orders selecting the enhanced performance delivered through this all-new option. The package was developed to provide track performance. SVT engineers worked directly with Goodyear to develop all-new Goodyear Eagle F1 SuperCar G: 2 tires that give this already great handling car supercar grip and control levels. The optional package also offers unique styling, staggered lighter wheels with 19-inch fronts and 20-inch rears, a numerically higher rear axle ratio, stiffer springs and dampers, and a lowered ride height. The SVT Performance Package is available on both the coupe and convertible.

Other standard items new for 2011 include high-intensity discharge headlamps, MyKey programmable vehicle key, integrated spotter mirror and fold-down rear headrests.

For more information, visit www.ford.com

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BUILD YOUR OWN ENGINE OPTION OFFERED TO CORVETTE ENTHUSIASTS

For enthusiasts who want to be personally involved in creating their Corvette, Chevrolet’s new Corvette Engine Build Experience allows them to literally build the engine for their new car.

In what is believed to be the world’s most hands-on super car program, customers who order a 2011 Corvette Z06 or ZR1 can choose an option to help assemble their cars’ LS7 or LS9 engines at General Motors’ Performance Build Center (PBC) in Wixom, Mich.

In addition to building their own engines, Corvette buyers can attend driving school in Arizona or Nevada, take delivery of their vehicles at the National Corvette Museum or watch their vehicles being built at the Corvette assembly plant in Bowling Green, Ky.

The Engine Build Experience is an option with a suggested retail price of $5,800. When a customer selects the PBC option for a 2011 Corvette Z06 or ZR1 and the dealer submits the order to Chevrolet, a special concierge contacts the customer to verify participation and help coordinate arrangements. While travel arrangements to and from Metro Detroit are the customer’s responsibility, the Chevrolet concierge helps schedule the engine build; coordinates the customer’s activities at the Performance Build Center; assists with booking local lodging and meals, and arranges local transportation.

At the PBC, the customer doesn’t merely view the engine’s assembly; he or she builds it under the supervision of and support from skilled technicians. When the engine is assembled, a personalized nameplate is added to the engine next to the builder’s name. It is then sent to the Corvette assembly plant for installation in the customer’s car.

The Corvette Engine Build Experience is possible because of the hand-assembly processes used at the 100,000-square-foot PBC. Technicians hand-build the Corvette Z06’s LS7 7.0L engine, the Corvette ZR1’s 6.2L supercharged LS9 engine and a variation of the Corvette Grand Sport’s LS3 6.2L engine. The PBC incorporates the best practices of low-volume niche manufacturers and the established quality and manufacturing standards at GM to ensure the highest-quality specialized engines.

Like all engines assembled at the PBC, Engine Build Experience engines are covered by Chevrolet’s five year / 100,000-mile transferable power train warranty.

The Engine Build experience is the latest program Chevrolet offers for Corvette owners. Other programs include:

Corvette plant tour, where customers can follow their vehicle down the Bowling Green assembly line;

Corvette Museum delivery, where customers take delivery of their new Corvette at the National Corvette Museum in Bowling Green;

Corvette ZR1 Driving School, which offers complimentary attendance at either Bob Bondurant’s Corvette Driving School in Arizona, or Ron Fellows’ Corvette Performance Driving School near Las Vegas.

For more information, see facebook.com/corvette

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TAMPA BAY SELECTED TO BE HOME TO ONE OF THE FIRST MCLAREN AUTO RETAILER CANDIDATES IN THE WORLD

As McLaren Automotive moves toward the launch of the MP4-12C, plans are proceeding to have Dew Luxury Motor Cars represent McLaren in the Tampa Bay area, and serve the West Coast of Florida. The proposed location for the dealership is at 3333 Gandy Blvd. in Pinellas Park, with an anticipated opening in July of 2011.

“We are thrilled to be one of the first retailer candidates worldwide to be selected by McLaren,” said Richard Dimmitt, president and owner of Dew Luxury Motor Cars.  “Dew Luxury Motor Cars has served the West Coast of Florida for more than 95 years with a number of luxury automotive marquees. We felt strongly that we would offer the perfect location to launch an incredible line of high performance cars.”

McLaren Automotive has a rich and seamless heritage in producing premium sports cars for the road. The McLaren F1 road car, which was launched in 1992, set the world land speed record for a production car, and is regarded as one of the best examples of supercar exotica. The Mercedes-Benz SLR McLaren, one of the fastest cars on the streets, is also the most successful supercar ever in its price bracket. The manufacturer is now developing its own retail network with a product lineup to challenge the very best sports cars on the market.

With an anticipated summer 2011 launch in North America, the 12C is the first in a range of high performance sports cars from McLaren Automotive. Along with future models within the range, it will challenge the world’s best sports cars, benefiting from the expertise and virtuosity of the McLaren Group. The 12C is set to re-write the rules of sports car design through Formula 1-inspired engineering, a revolutionary carbon fiber MonoCell chassis, and an absolute focus on efficiency and quality. It represents ‘pure McLaren’; from unique engineering to bespoke design where everything is for a reason.

“When we learned of McLaren’s plans to enter the marketplace, we knew right away that it was something in which our company wanted to pursue,” said Richard Dimmitt. “As a longtime premium car dealer in the Central and West Coast Florida market, we have a strong appreciation for the importance of good customer relations and service.  Our goal is to provide the best experience for our clients and potential clients.” 

For more information on the McLaren Automotive and its vehicles, visit www.mclarenautomotive.com

For more information on Dew Luxury Motor Cars, call (727) 822-2019 or visit www.dewluxurymotorcars.com

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CHRYSLER TO INTRODUCE MOPAR ’10 CHALLENGER

For the first time in its history, Chrysler Group LLC will launch a special-edition Mopar version of one of its vehicles. The Mopar ’10, a Mopar 2010 Dodge Challenger, arrives in Dodge dealerships in August.

The MSRP for Mopar ’10 is $38,000 for an automatic and $39,000 for a manual transmission. Both prices include $750 for destination. Customers may pre-order now. (Motoring Tampa Bay recommends our readers to call Jerry Ulm Dodge at 1-866-906-9287 or visit the dealership at 2966 N. Dale Mabry Highway in Tampa.)

Dodge and Mopar collaborated to create Mopar ’10, a “Mopar modified” 2010 Dodge Challenger R/T. Under-the-hood features include the legendary 5.7-liter HEMI V-8 engine, a hood-venting system, a cold-air intake, a front strut-tower brace with shock caps, and a unique engine cover. Under the deck lid is a rear strut-tower brace that stiffens the chassis and improves handling characteristics of the car.

Mopar ’10 will be available in Brilliant Black with a choice of three accent colors: Mopar Blue, Red or Silver. Accent colors will appear on side stripes as well as in the stitching on the steering wheel and seats. Exterior features include 20-inch forged heritage gloss-black wheels, black-chromed grille surround, and a functional, vented T/A-style hood with vintage hood pins. Mopar logos and graphics are prominent on the front fascia, hood, hood-pin caps, body-side stripes, windows and on the chromed fuel door. A special Mopar ’10 car cover also comes with the vehicle.

Interior features include Katzkin leather seating, custom leather-wrapped steering wheel with baseball-style stitching, Mopar shift handles (T-handle for automatics, Pistol Grip for manuals), a serialized dash plaque with Mopar ’10 logo and Mopar branding throughout.

Every customer who purchases a Mopar ’10 will receive a special owner kit that includes a certificate with the vehicle identification number (VIN), date of build completion, and build number. The kit also includes a limited-edition sketch of the vehicle signed by Chrysler Group design chief Mark Trostle, a book that highlights the special vehicle build, and Mopar ’10 merchandise.

For more information, visit www.chrysler.com or www.mopar.com

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BUGATTI VEYRON SUPER SPORT ACHIEVES NEW LAND SPEED WORLD RECORD

Bugatti’s Official Pilot, Pierre Henri Raphanel, puts his helmet and gloves on, pulls the safety belts tight while the engineers check the car a very last time: tire pressure, temperature, all systems green. Then the orange black Super Sport crosses the light barrier, from now on the time will be taken, within one hour the car has to drive from South to North and then in the opposite direction. No one but the driver is allowed to touch the car during this time. The tension rises. A few minutes later, we can hear from the left side the sound of a starting jumbo jet coming closer towards us. First, we perceive the headlights of the Veyron; then we can recognize the shape of the car, a loud wooosh …. and Raphanel dashes in top speed past us. The GPS-tachometer stops at 266.1 mph. Now, the same procedure from the opposite direction. This time, the car reaches 270.03 mph. As average top speed the representatives of the “TÜV”and Guinness generate a value of 268 mph. This even hit Bugatti’s engineering team by surprise.

The climax of the Veyron series: the Bugatti Veyron 16.4 Super Sport

Had a model been especially popular or highly successful in races, Ettore Bugatti’s customers often pushed the master to tease out of the engine a few horsepower more for their future car. Bugatti Automobiles SAS had been in a similar situation when their existing customers asked the company to not only design their second model optically differently but to also create a version with a sportier and even more extreme driving experience. The result is a car with a uniquely high performance of 1,200-hp (882 kW) offering experienced drivers a whole new dimension of excitement, with a maximum torque of 1,500 Newton meters and a  limited top speed of 415 km/h (to protect the tires) but, the technique of the Super Sport is identical to the record car. The first five Super Sports to come off the production line will constitute a special series of their own, with the same configuration as the land speed record car.

The Super Sport is a consequent further development of the classic exclusive 1,001-hp Bugatti Veyron 16.4, launched in 2005. This model offers a stunning set of specifications, such as the twin clutch gearbox with seven speeds, the extraordinarily precise driving performance in bends and excellent stability when braking and accelerating.

Continuous work in extreme performance ranges lead to constantly new conclusions, which enabled the engineers at Bugatti to develop the Veyron into a direction in which the driver can reach new dimensions. Every modification is designed to produce an even more powerful car for an agile ride. Four enlarged turbochargers and bigger intercoolers have been used to boost the power of the 16-cylinder engine, and the chassis has been extensively redesigned to maintain safety at extreme speed. Thanks to slightly raised main-spring travel, stronger stabilizers, and new shock absorbers with a complex architecture originally developed for racing cars. This gives noticeably more precise control of the wheels and the car as a whole. With lateral acceleration of up to 1.4 G and improved interaction between the tires and the intelligent all-wheel drive system, the Super Sport offers perfect handling and even more powerful acceleration of 1,500 Newton meters on corner exits.

The body has been fine-tuned to improve aerodynamic efficiency and maintain perfect balance in every situation, while the new fiber structure of the all-carbon monocoque ensures maximum torsion rigidity and passive safety – at reduced weight.  The skin is made entirely of carbon-fiber composites, and the new Bugatti Veyron 16.4 Super Sport is available in 100 per-cent clear-lacquered exposed carbon on request.

Dynamic exterior

Every detail of this car, and not just its use of advanced motor sport technology, harks back to the pioneering spirit of company founder Ettore Bugatti. This brilliant designer came from a family of artists, and his philosophy was always to combine mechanical perfection and exterior beauty. This ethos remains alive and well at the company, and the Bugatti Veyron 16.4 Super Sport is wholly unmistakable, with every external modification serving to coax greater performance from the car.

The Super Sport’s flat, elongated silhouette is immediately recognizable. The 16-cylinder engine gets its air from two NACA ducts set into the roof, rather than from scoops above the engine. The front air intakes have been expanded and reshaped, with the lower one extending elegantly around the sides to the wheel arch. The revised back looks sportier due to the double diffuser and a centrally arranged exhaust system.

Bugatti has a tradition of making super-sport versions of successful models, usually with racing chassis and supercharged engines. These cars were considered as true racing machines for diehard Bugatti devotees. The most successful were the type 55 and type 57S; only around 40 of each were built.

Bugatti Automobiles has sold 260 Veyron and 35 Grand Sport by now, of which 249 Veyron and 22 Grand Sport had been delivered. The Super Sport will begin production this autumn at Molsheim along with the Veyron and the Grand Sport. The first five cars – known as the World Record Edition – are in a special black exposed carbon and orange finish and have already been sold.

The Bugatti Veyron 16.4 Super Sport will appear for the first time in public in California at the Pebble Beach Concours weekend in mid-August and will be featured at The Quail, Monterey Historic Races at Laguna Seca and on the concept lawn of the Pebble Beach Concours d’Elegance.

For more information, visit www.bugatti.com

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WITH SUMMER DRIVING HEATING UP, CARMAX PROVIDES TIPS TO IMPROVE YOUR GAS MILEAGE

This summer season, the family road trip will average more than eight hours in driving time, according to a recent CarMax survey – that means filling up the gas tank more than once, especially if you're driving a minivan or SUV. CarMax Inc., a retailer of used cars, wants to help you make the most of the dollars you spend at the pump with some helpful tips before you hit the road.

CarMax technicians recommend the following fuel-sipping tips:

1. Drive efficiently

* Drive the speed limit: gas mileage decreases at higher speeds.

* Don't drive aggressively: speeding, quick acceleration and excessive braking waste gas. Driving aggressively lowers gas mileage both on the highway and when driving around town.

* Use overdrive and cruise control: If your vehicle has a manual overdrive, make sure it is on; overdrive reduces engine speed, which helps to save gas. Cruise control also saves gas by maintaining a consistent speed. 

* Avoid idling: idling for longer than 30 seconds uses more gas than starting up your engine.

2. Maintain your vehicle

* Get the manufacturer's recommended maintenance done: keeping your car in shape improves gas mileage.

* Make sure your tires are filled to the correct pressure: this can increase gas mileage by three percent. Always refer to the manufacturer's specifications.

* Whenever possible, use synthetic oil: look for “Energy Conserving” motor oil; it will reduce friction and increase fuel economy.

* Check and replace dirty air filters: clogged filters can decrease gas mileage up to 10 percent.

3. Plan ahead

* Combine errands: this will save time, money and gas. 

* Remove excess weight: excess weight in the cab or trunk can reduce mileage. Every extra 100 pounds reduces fuel economy by about 2 percent.

* Eliminate excess wind resistance: roof racks and carrier crates on the top of the car create drag or wind resistance. Removing these items can increase fuel economy by about five percent.

* Use air conditioning when traveling at highway speeds: driving with the windows open uses more fuel due to the increased drag.

* Fill up your car in the morning: early morning is the best time because the gasoline is cooler and denser. Since gas pumps measure volumes of gas and not densities, you get more fuel for your money.

For more information, visit www.carmax.com

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FORD TRUCKS AND TOBY KEITH LAUNCH AMERICAN RIDE SWEEPSTAKES

Ford Trucks and singer Toby Keith are looking to give one winner the ride of a lifetime. The Built Ford Tough American Ride Sweepstakes will award at random a new 2011 Ford F-Series and a weekend on tour with Keith himself.

The winner and three friends will experience life on the road with Toby Keith; complete with their own tour bus and backstage access.

The registration period is now open at www.FordAmericanRide.com where consumers will have a chance to submit entries until March 31, 2011.   

The campaign is in conjunction with Toby Keith’s nationwide concert tour, Toby Keith’s American Ride Tour presented by Ford F-Series. The tour began June 19 in Holmdel, NJ, with stops in Boston, Chicago, Dallas, Washington D.C., Philadelphia and many more. Keith will be joined on the American Ride Tour by hit-maker Trace Adkins. 

During the American Ride Tour, fans can experience one of the summer’s hottest tailgate parties with the American Ride Karaoke Truck. Built on the all-new 2011 Ford Super Duty, this display allows fans to sing their favorite Toby Keith song on a professional sound system from the bed of the truck. Fans are eligible to win Ford and Toby Keith giveaways and can also register for the Built Ford Tough American Ride Sweepstakes at the display.

For more information on Toby Keith’s American Ride Tour and a complete tour schedule, visit: www.tobykeith.com

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HONDA ACCORD RECEIVES NEW STYLING, INCREASED FUEL ECONOMY FOR 2011

Set to go on sale in mid-August, the 2011 Honda Accord Sedan and Coupe receive significant updates, including improved fuel economy, enhanced exterior and interior styling and the addition of a new leather-equipped Special Edition (SE) trim level.

Available as either a sedan or a coupe in 4-cylinder and V-6 variations, the Accord offers a unique balance of style, performance, efficiency and value specific to each individual model.

Improvements to vehicle aerodynamics, engine friction and transmission gear ratios contribute to fuel economy improvements. The EPA fuel-economy ratings1 for Accord 4-cylinder sedan models equipped with an automatic transmission improve by 2 miles per gallon (mpg) in the city and 3 mpg on the highway, for a city/highway rating of 23/34 mpg.

The 2011 Accord Sedan's exterior expresses an upscale and powerful presence with a new style for the front grille, front bumper and rear deck lid, along with a new wheel design.

Building on the sedan's design character, the Accord Coupe’s unique muscular stance is enhanced with a bolder front grille design, new front bumper shape, enhanced brake light appearance and a new wheel design for V-6 models.

Striking a balance between value and luxury, the Accord SE Sedan offers the additional features from the popular Accord LX-P with the added luxury of leather-trimmed seating, heated seats, driver's power-lumbar support and a leather-trimmed steering wheel.

New features on certain models include steering wheel-mounted paddle shifters on the Accord EX-L V-6 Coupe, a USB Audio Interface on all coupe models and Accord EX and EX-L Sedans, and a rear view camera on sedans equipped with the available Honda Satellite-Linked Navigation2 System. Additionally, Accord EX-L V-6 models receive a two-position memory system for the driver's seat. Additional interior updates include new seat fabrics on models with cloth seats, an updated instrument panel design and more-refined accent points throughout the interior.

Interior styling on all models provides attainable luxury with generous standard equipment, world-class ergonomics and intuitive vehicle controls. The front seats are designed to provide generous lateral support and to complement the Accord’s sporty side. The fold-down, rear seatback offers cargo-carrying versatility and also includes a lockable pass-through for long items like snow skis.

New for 2011, the most frequently used climate-control buttons are now positioned on the left side of the control stack, closer to the driver for ease-of-use, and less-frequently used buttons are now positioned on the right side. Vehicle clock adjustment is also made easier by more prominent control lettering.

A 190-horsepower, 2.4-liter, 16-valve DOHC i-VTEC 4-cylinder engine is standard in the Accord  EX and EX-L Sedans and Accord  LX-S, EX and EX-L Coupes. The 2.4-liter i-VTEC four-cylinder engine in the Accord LX, LX-P and SE Sedans produces 177 horsepower.

The available 3.5-liter, 24-valve SOHC i-VTEC V-6 engine produces 271-horsepower and takes advantage of Variable Cylinder Management (VCM) technology that can deactivate up to half of the cylinders while cruising to improve fuel economy. Preliminary EPA fuel-economy ratings3 for the 2011 Accord V-6 Sedan are 19 city/30 highway mpg, an improvement of 1 mpg in highway driving.

The performance-oriented Accord EX-L V-6 Coupe with the 6-speed manual transmission has a unique 3.5-liter V-6 VTEC engine (without VCM) that provides a performance-tuned valve train, intake and exhaust system to broaden the torque curve in the low- to mid-rpm range for enthusiast-level performance.

A 5-speed manual transmission is standard on 4-cylinder models and a 5-speed automatic is available. A 5-speed automatic transmission is standard on V-6-powered models. A 6-speed manual transmission is available exclusively on the Accord EX-L V-6 Coupe.

The double-wishbone front and multi-link rear suspension inspire confident handling performance while also providing a comfortable ride. The 2011 Accord Sedan comes standard with 16-inch steel wheels with wheel covers, or 16- or 17-inch alloy wheels depending on the model.

For more information, visit www.honda.com

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UNATTENDED KIDS IN HOT CARS A LETHAL COMBINATION

The arrival of summer is a reminder of a seasonal danger that takes dozens of young lives annually – children being left unattended in hot cars.

In the seven days from June 13-20, seven children around the country died of hyperthermia after being left in a hot car or after playing in one and being trapped inside.

According to research by Jan Null, a Certified Consulting Meteorologist who spent 25 years with the National Weather Service, 462 children – an average of 37 per year – have died after being left in hot cars since 1998.

“There just isn’t that much change in this from year to year,” Null said. “That’s probably because when these incidents happen, they are infrequent in a given community.”

In fact, the 17 known deaths through June 22 occurred in 10 different states. There were six in Texas, two in Missouri and two in Tennessee. Despite being one of 15 states with a law against leaving children unattended in vehicles, Texas has the most cumulative deaths by far – 64. The next closest is Florida with 50 recorded deaths. Only four of 50 states have no recorded cases.

Chevrolet, General Motors and Safe Kids USA continue to promote education and awareness through the Never Leave Your Child Alone program.

“A child’s core body temperature rises three to five times faster than an adult’s, making them more susceptible to heat stroke – even on a day with mild temperatures,” said Lorrie Walker, training manager and technical advisor for Safe Kids USA. “Our goal is to raise awareness of just how dangerous it is to leave a child unattended in a vehicle, as well as to remind parents and caregivers of important safety precautions they can take to avoid this preventable tragedy.”

GM and Safe Kids USA urge all adults to take the following steps:

Call 911 if they see a child unattended in a vehicle.

Never leave children alone in a vehicle – even for a minute.

Set your cell phone or Blackberry reminder to be sure you drop your child off at daycare.

Place a cell phone, PDA, purse, briefcase, gym bag or whatever is to be carried from the car on the floor in front of the child in a back seat.  This forces the adult to open the back door and observe the child before leaving.

Set your computer “Outlook” program to ask you, “Did you drop off at daycare today?”

Have a plan with your child care provider to call if your child does not arrive when expected.

Check cars and trunks first if a child goes missing. 

“We have looked at a range of technologies to provide a warning to drivers that a sleeping infant or young child might be in the back seat, but we are convinced more than ever that this issue is best addressed by education and awareness,” GM executive director of Safety Jeff Boyer said.

Null agrees.

“Keeping that message in front of the public, especially when temperatures are normal or just above normal, is critically important,” he said. “We don’t see as much of this when temperatures are really high.”

The majority of child hyperthermia cases (51 percent) are caused by children being accidentally left behind. About 30 percent are unattended children who find their way into an unlocked vehicle and are overcome by heat and 18 percent are cases where parents or caregivers knowingly leave a child unattended.

The atmosphere and the windows of a car are relatively “transparent” to the sun’s shortwave radiation and are warmed little. However, this shortwave energy does heat objects that it strikes. For example, a dark dashboard or car seat can easily reach temperatures of 180 to more than 200 degrees F.

Objects such as a dashboard, steering wheel and child seat heat the adjacent air by conduction and convection and also give off long-wave radiation, which rapidly warms the air trapped inside a vehicle.

That heating can occur rapidly. The temperature inside a vehicle can rise 19 degrees in just 10 minutes and 45 to 50 degrees in one to two hours. Heat stroke can occur when the body temperature reaches 104 F and core body temperature of 107 degrees F is considered lethal as cells are damaged and internal organs shut down.

For more information, visit www.gm.com or http://www.usa.safekids.org/

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CADILLAC TO PROVIDE STANDARD FOUR-YEAR/50,000-MILE MAINTENANCE PROGRAM

Cadillac will provide owners of all 2011 models with frequently required maintenance services for the first four years or 50,000 miles.

The program, called Cadillac Premium Care Maintenance, covers scheduled oil changes, tire rotations, replacement of engine and cabin air filters and a multi-point vehicle inspection.  

Cadillac Premium Care Maintenance launches with the arrival of the 2011 model Cadillacs. The CTS family, which is being expanded this year to include the all-new CTS Coupe, will be the first of the 2011 models to arrive at U.S. dealerships in late summer.

Premium Care Maintenance is the latest in a host of Cadillac initiatives that elevate the luxury ownership experience.  It joins other Cadillac customer service and ownership benefits including:

Five-year, 100,000-mile Powertrain warranty along with standard 24/7 Roadside Assistance and Courtesy Transportation. 

Four-year, 50,000-mile vehicle bumper-to-bumper warranty coverage.

Standard one-year OnStar Directions and Connections plan, which includes Automatic Crash Response, Turn-by-Turn Navigation, Vehicle Diagnostics and Stolen Vehicle Assistance.

Standard XM Radio with a three-month trial.

For more information, visit www.cadillac.com

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4,400 CHEVROLET VOLT OWNERS TO BE ELIGIBLE FOR FREE HOME CHARGING STATIONS

The first buyers of the Chevrolet Volt electric vehicle with extended-range capability will be eligible for one of 4,400 free home charging stations. The program will provide Volt owners with a 240-volt charge station from either ECOtality Inc. or Coulomb Technologies. In many cases, it will include the cost of home installation. The projects are made possible with a grant of American Recovery and Reinvestment Act funds from the Transportation Electrification Initiative administered by the U.S. Department of Energy (DOE).

“Many owners will plug their Volt into a normal 120-volt electrical outlet, charge overnight and drive to work in the morning using only battery power,” said Tony DiSalle, Product and Marketing director for the Chevrolet Volt. “For Volt owners who want to install a faster 240-volt charge station, we expect the Department of Energy project to save $1,000 and $2,000.”

The U.S. Department of Energy projects were established with two objectives: installing charging stations in residential, workplace and public areas to encourage consumers to purchase electric vehicles; and studying electric vehicle usage to optimize future electric vehicle charging infrastructure.

To encourage consumer purchases of electric vehicles, federal grants and other funds have been awarded to install more than 15,000 home charge stations. That total includes 4,400 home charge stations for Volt owners; 2,600 as part of The EV Project from ECOtality, and 1,800 as part of the ChargePoint America project from Coulomb Technologies.

To study electric vehicle usage, the programs will collect data such as average charge time, energy usage and the starting and ending time of the charging process. This data will be analyzed by the U.S. Department of Energy to understand how electric vehicles are driven, how and when they are charged, and ultimately what is required for widespread adoption of electric vehicles.

“In addition to saving money, these projects offer Volt owners an opportunity to play a role in developing our collective understating of electric vehicles in the market,” DiSalle said.

At the time of purchase, Volt buyers will receive a portable 120-volt charge cord, and will have the option of installing a 240-volt charge station available from Chevrolet. Volt buyers that live within the program cities may apply for a free 240-volt home charging station through the Coulomb or ECOtality programs if they are willing to share their charging information. Additional consumer information on eligibility requirements and the application process will be available when the Volt goes on sale later this year.

The Chevrolet Volt is an electric vehicle with extended range capability, designed to drive up to 350 miles without stopping to recharge or refuel. For the first 40 miles, Volt is powered by pure electricity, without using gasoline or producing tailpipe emissions. When the Volt’s lithium-ion battery is depleted, a gasoline-powered engine/generator seamlessly operates to extend the driving range another 300 miles.

For more information, visit www.chevrolet.com

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LACROSSE NAMED A ‘TOP 10 BEST DARK-HORSE CAR OF 2010’ BY EDMUNDS.COM

Edmunds.com recently named the 2010 Buick LaCrosse one of the “Top 10 Best Dark-Horse Cars of 2010.” This recognition from Edmunds.com is the latest in a list of awards that the LaCrosse has received, along with strong customer demand, which demonstrates Buick’s continued commitment to customer satisfaction and vehicle quality and reputation.

“Each month we continue to see new consumers discovering the LaCrosse, and Edmunds.com’s ‘Top 10 Best Dark-Horse Cars of 2010’ award confirms the growing momentum behind the car,” said Roger McCormack, Buick marketing manager. “The LaCrosse has been a driving force in Buick’s eight months of year-over-year sales increases, and experienced its best retail sales month ever in May. The demand for the LaCrosse is showing no signs of slowing down, and we are always encouraged to see new consumers that are searching for a vehicle that offers styling, performance and quality without a premium price tag.”

According to Edmunds.com, the “Top 10 Best Dark-Horse Cars of 2010” recognition is designed to provide consumers with information on vehicles “that somehow fly just below the radar when it comes to consumer awareness, but nevertheless have a lot to offer shoppers on the hunt for quality and value.”

“With bold, assertive sheet metal and one of the most stylish interiors in the segment, this is truly a Buick for a new generation,” said Edmunds.com about the LaCrosse. “Sharp, well-balanced driving dynamics round out the picture, ensuring that a pleasant time is had behind the wheel. If you're in the market for an upscale mid- to full-size sedan, the impressive LaCrosse is worth a look.”

Other Buick LaCrosse awards and recognitions:

MotorWeek’s Drivers’ Choice Award winner for “Best Luxury Sedan”

Consumers Guide 2010 Best Buy and Recommendation Award

MotherProof.com’s 2010 Sedan of the Year

About.com Car’s Best New Cars of 2010

2010 North American Car of the Year Finalist

About.com Cars’ Best New Cars of 2010

Edmunds.com’s 2010 Consumers’ Top Recommended Vehicles

Drive Car Reviews “Top Picks for 2009”

CanadianDriver.com Top Picks Award

For more information, visit www.buick.com

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NISSAN ANNOUNCES U.S. PRICING FOR 2011 NISSAN VERSA

Nissan North America Inc. has announced U.S. pricing for the 2011 Nissan Versa Sedan and Versa Hatchback, which are on sale at Nissan dealers nationwide. With a starting Manufacturer’s Suggested Retail Price (MSRP) of $9,990 – unchanged from 2009 – the Versa Sedan 1.6 base retains its position as one of the lowest-priced new cars available in the United States market.

For 2011, the fuel-efficient, fun-to-drive Versa is again offered in a range of nine models, including a choice of 1.6-liter and 1.8-liter engines and four available transmissions.

2011 Nissan Versa MSRPs include:

Versa enhancements for 2011, following an extensive list of changes for the last model year, include the addition of an in-dash 6-disc CD player for the sedan 1.8 S, and the addition of antilock braking system (ABS) for the Versa sedan 1.6 (except 1.6 Base).

Versa’s long list of standard and available equipment includes available Nissan Navigation System, Nissan Intelligent Key, Bluetooth Hands-free Phone System and XM Satellite Radio (XM subscription required, sold separately).

Versa 1.8 SL models are offered with a low-cost Navigation/Satellite Package with a 5-inch LCD touch screen monitor, XM Satellite Radio and XM NavTraffic with Real-Time Traffic Information (XM subscription required, sold separately).

For more information, visit www.nissan.com

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CAR WASHING THE GREEN WAY; FORD OFFERS TIPS ON MAKING YOUR CAR WASH ECO-FRIENDLY

As the summer season gets underway, millions of Americans will have “Wash the Car” on their weekend to-do lists. Before you pull out the buckets, sponges, soaps and sprayers, Ford Motor Co. has a few tips for making your car clean and your car wash green.

Turf job: When washing your car at home, take the chore off the driveway and on to your lawn. Not only will you get your car clean, but you will water the grass as well.

Save it when you spray it: Americans waste gallons of water by leaving their hoses on during car washes. Before you make your vehicle squeaky clean, buy a water-saving hose nozzle to shut off the flow of water when you aren’t spraying your car.

Don’t kick the bucket: Give your car a quick rinse with the hose and then fill a bucket with water and suds. Use the bucket with soapy water to wash the car, allowing you to save gallons of water during the cleaning process. Use your hose to rinse the car clean.

Grab the rag: Before you get out the paper towels to dry your car, consider using a clean rag or a micro-fiber towel. Either will get the job done better and can be used repeatedly throughout the summer.

Go pro: While you can save money washing your own car at home, the most environmentally-friendly way to get your vehicle clean may be using a car wash. The International Carwash Association reports that automatic car washes use less than half the water of even the most careful home car washer. According to one report, washing a car at home typically uses between 80 and 140 gallons of water, while a commercial car wash averages less than 45 gallons per car.

However you clean your car, Ford encourages you to do it in the most environmentally friendly way possible. For more information on Ford’s environmental initiatives, visit www.ford.com/go/sustainability

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SAY GOODBYE TO MERCURY!

Ford Motor Co. will expand and enhance its Lincoln brand lineup with seven all-new or significantly refreshed vehicles in the next four years as part of an aggressive growth plan focused on standout product design, class-leading technology and new power trains – all aimed at competing with Cadillac and Lexus in North America.

Ford also will end production of Mercury vehicles in the fourth quarter of this year to fully devote its financial, product development, production and marketing, sales and service resources toward further growing its core Ford brand while enhancing the Lincoln brand.

Foundation set
The future of Lincoln is building from a strong base that includes the all-new flagship MKS large sedan, the all-new MKT seven-passenger crossover and a significantly refreshed MKZ mid-size sedan – all now in showrooms. The hybrid version of the MKZ will reach showrooms later this year and is expected to be the most fuel-efficient premium sedan on the market.

Lincoln’s product actions continue later this year with the debut of the significantly refreshed 2011 MKX crossover, the first vehicle to feature MyLincoln Touch driver connect technology. 

This will be followed by another six all-new or significantly refreshed vehicles within four years developed with Lincoln’s DNA of standout design, precise and confident driving experience, class-leading technology and power trains delivering top performance and fuel efficiency. 

Plans for Lincoln include:

Lincoln’s first-ever C-segment vehicle;

New Lincoln-exclusive power trains, including an all-new V-6 engine and advanced fuel-efficient transmissions;

EcoBoost engines available in all Lincolns – from the Navigator full-size SUV to the new C-segment Lincoln.

Mercury
Mercury originally was created as a premium offering to Ford and was an important source of incremental sales. However, the continued strength of the Ford brand – particularly during the past three years – has accelerated the migration from Mercury to Ford for many customers. 

Today, Mercury’s customer profile, pricing and margins are almost identical to Ford, but Mercury’s incremental sales have been declining.

The majority of current Mercury sales are to fleet buyers and customers purchasing through employee, retiree and friends and family discounts, which Ford anticipates largely can be satisfied by Ford brand vehicles.

Of Ford Motor Co.’s 16 percent market share in the U.S., Mercury accounts for 0.8 percentage points, a level that has been flat or declining for the past several years. That contrasts with the Ford brand, which has increased market share by 2.2 percentage points so far this year on the strength of new products and improved quality, fuel efficiency, safety, smart design and value.

Ford’s strengthening financial position – including the return to profitability and positive cash flow – allows the company to absorb short-term costs associated with the discontinuation of Mercury and to consolidate future product investments into Lincoln.

Today, there are no stand-alone Mercury dealerships in North America. Ford is working closely with dealers to maintain properly located stand-alone Lincoln or Ford-Lincoln dealers, which will offer dealers and the company the greatest opportunity for long-term profitable growth.

For more information, visit www.ford.com

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BUBBLES, FLOWERS AND FLAMES: NEW FORD WEB SITE LETS CUSTOMERS CUSTOMIZE THEIR VEHICLES

A new Web site is making it easy, cost-effective and fun for Ford owners to turn their car or truck into a unique personalized ride with vinyl graphics that offer the look of a custom paint job at half the price.

The Web site – www.fordcustomgraphics.com – launched in November with vinyl wrap designs for the new Ford Fiesta is now expanding to include graphics for two of the most customized cars in the country – the Ford Mustang and F-150 – and later will offer customization options for all Ford vehicles.

All it takes is a few clicks of a computer mouse.

About 50 designs were created specifically for each vehicle. All are available in a variety of colors and sizes and were designed with the target customer in mind.

People interested in the hip, new Ford Fiesta, for example, can choose from cool, fun designs like bubbles, arrows, dots and flowers. Mustang and F-150 customers will have an entirely different portfolio to choose from.

Ford Custom Graphics: The look of custom paint at half the cost

Ford Custom Graphics offers customers the look of custom-painted designs, but without the expensive price tag, according to Tom Stemple, chief executive officer of Original Wraps, Inc., a provider of “on-demand” custom graphics to the automotive industry and the company that developed the website for Ford.

“Vinyl wraps are typically half the cost of custom paint work,” he said. “Another advantage is that they can be easily removed if the customer wants a new design or decides to sell the vehicle. Paint is permanent, and custom-painted vehicles are often much more difficult to resell.”

In addition, all of the custom graphics feature 3M Scotchprint On-Demand quality vinyl. They are professionally installed at Ford dealerships and include a three-year/36,000-mile limited warranty.

Vehicle personalization: Have it your way
Forty years ago, if you wanted to personalize your vehicle you hung a pair of fuzzy dice from the rearview mirror or slapped a trendy sticker on your bumper. Today, the automotive aftermarket has grown into a $31.85 billion industry and includes everything from grilles and custom body kits to interior accents and performance parts.

With cool products – such as custom graphics and a variety of other vehicle accessories – Ford is aiming at a larger slice of the aftermarket pie.

According to Sheryl Connelly, manager of Ford Global Trends and Futuring, the growing interest in vehicle personalization mirrors a broader societal trend.

“The one-size-fits-all model isn’t really relevant to today’s consumers, and it’s not necessarily a desire to stand out from the crowd. It’s more a desire not to be lost in the masses,” she said. “People are personalizing everything – cell phones, computers and clothing – and it’s no different with automobiles.” 

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WHAT’S NEW

EMERGENCY WINDSHIELD WIPER BLADE LAUNCHED

Jamak Fabrication (www.jamak.com) has introduced the E-BLADE, a portable emergency wiper blade that installs in seconds and fits most standard automobiles. Its purpose is to help those in an emergency situation when their blade decides to give up.

Despite National Highway Transportation Board recommendations that drivers change their wiper blades every year, the average vehicle owner replaces his/her wiper blades only once every 2.5 years. Typically, a worn blade shows physical wear signs such as cracking.

The blade fits most wipers from 18 inches up to 24 inches and is made of synthetic, durable rubber. It takes just seconds to install with four steps: measure, snap, trim and install.

Priced at $9.99, the E-BLADE is available at www.TheWiperStore.com or call 1-800-517-7600.

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NEW DODGE LOGO? YOU BET!

As the Dodge brand redefines itself with new lifestyle packages, new ads, events and sponsorships, and a slew of upcoming new products, it’s using its brand name to send a clear message that its “forever young” attitude and performance-driven history will drive the brand into the future.

The new Dodge brand logo features the DODGE name with a pair of red racing stripes relative to the “E,” suggesting speed and agility. Dodge designers sketched the new logo after Dodge and Ram Truck were clearly defined as separate brands with their own identities and consumers, each needing a logo that represents the character of the brand.

The twin-red graphic stripes will be used in communications, advertising, Internet and merchandising. They will not appear on Dodge products or on the dealership signage.

What do our readers think of the new logo? Send your comments to editor@motoringtampabay.com

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STOCK QUOTES, HOROSCOPES ADDED TO FORD SYNC CLOUD-BASED SERVICES FOR NO EXTRA CHARGE

                                                            Story provided by Ford

Horoscopes, stock quotes, movie listings and access to airlines, rental cars and hotels are now just a voice command away for customers driving Ford, Lincoln and Mercury vehicles equipped with the SYNC app Traffic, Directions & Information (TDI).

And customers did not have to inquire, purchase or upgrade anything to get this whole new set of services. All that is needed is an active owner account on www.syncmyride.com

Ford expanded SYNC TDI services to include stock quotes, entertainment, travel and movie categories, in addition to the already available traffic, directions, news and business search capabilities. The new services are provided by Microsoft Tellme, one of the many partners in Ford’s cloud-based Service Delivery Network, which gives SYNC users the ability to use a simple Bluetooth-enabled cell phone to connect and voice request the information they want while in the car.

More features, no extra cost
Owners of SYNC-equipped 2010 and 2011 Ford, Lincoln and Mercury products will have immediate access to the enhanced TDI services. 

When users say the “services” voice command, they can ask for “stocks,” horoscopes,” “movies” or “travel,” and follow the prompts. They can also create personalized lists of stocks and horoscopes to follow by visiting their account on www.syncmyride.com, clicking on the “Manage favorites” tab and adding their top picks.

In total, the new SYNC TDI categories offer the following options:

Stocks

Say a company name and receive real-time stock quotes;

Request other specifics such as the high/low of the day, of a 52-week period, share volume, market cap and price-to-earnings (P/E) ratio.

Horoscopes

Speak an astrological sign to hear the daily horoscope;

Hear list of astrological signs.

Movies

Search for movie theaters near customer’s current location or provided city;

Receive lists of new releases;

Say a movie name and receive rating information, theater names where movies are playing;

Request movie times at a location for today, tomorrow or the next day.

Travel

Request to be directly connected to 150 airlines, the 50 largest hotel chains and the 11 largest rental car agencies – all in the United States.

For more information, visit www.ford.com

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AUTOPACIFIC ANNOUNCES 2010 VEHICLE SATISFACTION AWARDS

AutoPacific has announced its 14th Annual Vehicle Satisfaction Awards (VSA) to help consumers make informed vehicle purchase decisions.

AutoPacific's Vehicle Satisfaction Award is an industry benchmark for measuring how satisfied an owner is with his/her new car or light truck. This study by the Southern California-based automotive research firm summarizes the results of more than 42,000 new vehicle owners.

The vehicle - car or truck - registering highest overall satisfaction in 2010 is the all-new Suzuki Kizashi. The Kizashi scored 99 points above the industry average to place first among all 2010-model year vehicles in AutoPacific’s survey.

The truck or SUV with the highest overall satisfaction score is the Lincoln MKT, scoring 94 points above industry average.

At the manufacturer level, multiple top-ranked award winners are: Ford with seven wins, Toyota with four wins, and General Motors, Honda and Nissan with three wins each.

Top 2010 model year performers are:

HIGHEST SATISFACTION PREMIUM BRAND: Cadillac

HIGHEST SATISFACTION POPULAR BRAND: Buick

PASSENGER CARS:

LIGHT TRUCKS:

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FORD OFFERS TIPS TO BRING YOUR CLASSIC CAR OUT OF THE GARAGE

                                                                        Story provided by Ford

It’s that time of year when car shows and cruise events are popping up all over and you’re itching to get your classic car out of storage and ready to shine. Here are some tips from Ford Motor Co. to help show you the best way to get your car ready for cruising season.

First things first: Assuming your car was stored with a full tank of gas and fuel stabilizer, you can skip this step. If not, you must drain the old gas and replace with new.

Spots give it away: Look under the car. If there was a problem, spots on the ground would be a giveaway. Color or location of the spill is helpful in finding out where the leak is coming from.

* Red fluid usually indicates the transmission is leaking

* Green-blue fluid means the radiator might be leaking

* Oil on the floor under the front seal indicates your oil seals should be checked

* Brake fluid under the master cylinder indicates a brake issue

Pop the top: Once you’ve inspected the floor, pop the hood. You’ll then want to check the wiper fluid, brake fluid, radiator fluid and oil. The oil should be down as low as it can go; the brake fluid should be high. If the brake fluid is dark brown, that’s an indication it’s dirty and needs to be changed, or the brakes need to be bled. With the hood still up, check the hoses:

* Pinch the heater hoses to ensure they don’t show cracking or hardness

* Squeeze the radiator hoses to make sure they haven’t rotted

* Check the fan belts – try twisting them left and right to check for cracking

If the antifreeze hasn’t been changed in the last 24 months, this is the time to do it. Also, as the car has been sitting for months, change the oil and filter.

Spark it: If your car has been stored for more than four months, next on the list is to remove the spark plugs. Be sure to mark the order when removing. Then spray oil into the cylinder walls, lubricating them so when you start the car, the walls won’t get scratched.

Fully charged: Place the fully charged battery back in the car. The ideal way to store a battery is outside the car, somewhere off the ground where it’s not cold.

Get it started: Now comes the fun part – put the key in and turn the engine over until the oil heats to temperature. Then put the spark plugs back in place. Once that’s completed, get back in and start it up. After checking all lights and the brake pedal, back out of the driveway and take it for a loop around the block. Listen for squeaks or rattles. You will also want to check the defroster, fan, heater and radio to make sure everything is in working condition.

Shiny clean: If you don’t see any problems park it in the driveway and give the car a thorough cleaning – wash and vacuum the interior, remove and clean floor mats, shine the windows and wax the car.

Sit back and cruise: After putting air in the tires, you’re officially ready to head off to the first car show of the season to show off all your hard work. Enjoy!

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TOW, TOW, TOW YOUR BOAT EASILY WITH 2011 FORD SUPER DUTY

                                                                                    Story provided by Ford

Whether heading to a demanding job site or a relaxing day at the lake, 2011 Ford F-Series Super Duty customers can take advantage of segment-first technologies and conveniences to tow like a pro.

With vacation season approaching, more Super Duty customers will start towing boats, horse trailers and campers, all of which are among the top items towed by F-250 and F-350 customers. The ability to tow a camper, fifth-wheel, RV or bigger camper also rates highest among both conventional and fifth-wheel towers in terms of reasons for wanting maximum towing capacity.

Trailer Sway Control added for 2011
Leading these new technologies is Trailer Sway Control, which uses Ford’s AdvanceTrac with RSC (Roll Stability Control) to provide an additional level of confidence and control while towing. Ford’s system – standard on all single-rear wheel models and dual-rear wheel pickups – uses sensors to measure wheel speed, throttle position, steering wheel angle, yaw rate and lateral acceleration as well as an exclusive gyroscopic roll-rate sensor.

The roll-rate sensor is the key to the Ford system. Unlike competitors’ systems, TSC uses real-time input instead of calculations to take countermeasures.

When the system detects the trailer yawing in one direction, it applies selective brake pressure on the tow vehicle’s opposite side – called asymmetric braking. This helps reduce the sway. TSC also can reduce engine power as part of the trailer-sway mitigation strategy. TSC is designed to work even when trailers have no braking systems, requires no hardware to be added or adapted to the trailer, works with multiple trailer brake configurations and can assist when trailer sway occurs due to operation in gusty wind conditions or emergency evasive maneuvers.

Normal braking is proportional to driver brake pressure for smooth stops at all speeds. If the vehicle’s Anti-lock Brake System (ABS) is engaged, the special trailer brake algorithm kicks in to minimize the potential for trailer wheel lockup. When towing trailers with electric brakes, Super Duty trucks equipped with the trailer brake controller can apply the brakes during a sway event to help stabilize it.

The Super Duty also offers a factory-installed trailer brake controller that is compatible with most aftermarket electric-over-hydraulic trailer brake systems. Electric-over-hydraulic trailer brake systems use an electric signal to actuate the hydraulic or “surge” brakes in the trailer. These systems are gaining in popularity among boat trailer manufacturers because they can be operated in a wet environment.

New engine and transmission deliver class-leading capability with control
The Super Duty is equipped with an all-new Ford-designed, engineered and built 6.7-liter V-8 turbocharged diesel engine. Its integrated exhaust brake increases engine exhaust back pressure when needed to help slow the vehicle and trailer while in tow/haul mode.

There’s no button to push; the diesel power train calibration automatically increases the engine exhaust back pressure when needed, making it seamless to the customer.

The all-new 6R140 heavy-duty TorqShift six-speed automatic transmission has SelectShift capability and several enhanced customer-driven features, like Progressive Range Select, Manual Mode and tow/haul mode that are useful when towing.

Progressive Range Select allows a customer, through a toggle on the shift lever, to reduce the range of gears while in Drive. When the customer “taps” down into Range Select mode by pressing the toggle switch on the shift lever, the display shows the gears available for the transmission to shift to, and also continuously updates the current transmission gear.

Customers also can switch to Manual Mode and use the same shift toggle to select the gear desired. The torque converter aggressively locks up while in this manual mode and holds the gear to provide manual transmission-like control, yet is smart enough to downshift if the driver comes to a stop and forgets to downshift.

The enhanced tow/haul mode provides better control when hauling a heavy trailer load, especially when going down grades. The improved system uses an array of sophisticated electronic sensors that better predict the driver’s need for a downshift to provide engine braking and enhanced control. Manual Mode delivers greater control when low gears are needed, like pulling a trailer out of a boat ramp.

Another significant control strategy is Hill Start Assist, which is a sensor-based system that will hold the brakes for up to 2.5 seconds to prevent rollback when stopping or starting from rest on an incline. The system employs a digital accelerometer to measure slope incline and activates automatically when the incline exceeds 3 percent.

To learn more about the 2011 Ford F-Series Super Duty, visit: http://www.youtube.com/user/fordtrucks

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A FORD NAMED ‘PORKCHOP’: OWNERS ARE SHOWING THEIR LOVE WITH TERMS OF ENDEARMENT

                                                                        Story provided by Ford

For many Ford customers, a car or truck is much more than transportation – it’s a part of the family – and it deserves a special name. A recent Facebook query on Ford Motor Company’s fan page proved just how devoted – and creative – Ford owners are when it comes to giving their vehicles pet names.

Color, size, power and personality inspired a lot of nicknames, including Black Beauty, Big Red, Silver Bullet, Danger Ranger and The Beast. Owners also liked sweet and simple monikers, such as Ruby, Sally and Molly.

A few got really creative. “We named my new Taurus The Baby,” wrote one fan. “Because we treat it with love like a baby.” Another Ford owner was equally enthusiastic. “We named the Ford Focus we got earlier this year Mick, after Mick Jagger. The tune ‘Start Me Up’ – ‘If you start me up I’ll never stop’ – came to mind with the great gas mileage the car gets.”

And while Fords are part of the family, they seem to have little in common with what parents are naming their progeny these days. In 2009, according to parenting.com, the most popular baby names were Aiden, Jayden, Max, Riley and Liam for boys and Ella, Ava, Grace, Lolita and Emma for girls.

The only overlap, according to Ford’s unscientific study? Grace.

There were plenty of other female names on the Ford list: Bessie, Pearl, Blanche and Betty were mentioned, as were Myrtle, Miki, Marilyn and Big Bertha. Lots of Mustangs were named Sally and more than a few had the name Eleanor, inspired by the film “Gone in 60 Seconds.” There’s even a Mona Lisa, after Marisa Tomei’s character in “My Cousin Vinny.”

Men shouldn’t feel left out, though. There are Ford trucks out there named Hank, and quite a few Big Reds. There’s a Walter, an Oliver and a Santana, and even an Oscar and a Grover from Sesame Street fame. There’s a Mr. T. and a Black Knight, a Hoss and even a Porkchop – although that could go either way, gender-wise.

Some owners are openly sentimental: “I named my 1999 Taurus Stephanie, for the first girl I fell in love with,” wrote one. Another vehicle got the name Glenice, after a late grandmother. And more than a few went with Clara Jane, after Henry Ford’s wife.

But when it came to choosing their favorite nickname in a poll, Ford owners bowed to creativity. Omnitron, a 2005 Mustang, came out on top among all the Facebook entries. Cookie Monster, a 2010 blue F-150 SVT Raptor, was the runner-up.

For more information, visit Ford’s Facebook fan page at http://bit.ly/FordNames.

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SUZUKI ANNOUNCES ‘FREE GAS FOR SUMMER’ SALES EVENT

                                                                        Story provided by Suzuki

American Suzuki Motor Corp. has kicked off a nationwide “Free Gas for Summer” sales promotion, offering car buyers three months of free gasoline on retail purchases of any new 2010 Suzuki model, including the all-new Kizashi, SX4 SportBack, SX4 Sport sedan, SX4 Crossover, Grand Vitara and Equator. The Suzuki “Free Gas for Summer” sales program ends Aug. 31. 

“Suzuki recognizes the economic challenges Americans continue to face and thought this promotion was a great way to provide relief for car buyers,” said Koichi Suzuki, executive vice president, American Suzuki Automotive Operations. “Working through our U.S. dealer network, we’re happy to extend this program to consumers across the country, providing potential buyers even more reason to consider purchasing a Suzuki during the summer shopping season.” 

Customers will receive a stored value debit card, ranging in value from $280 to $442, which can be used for fuel purchases. The amount of each stored value gas card is determined by several factors, including an assumed three-month timeframe for summer driving, the car’s EPA estimated highway mpg, the Federal Highway Administration’s estimated average of 1,000 miles driven per month and the U.S. national average price of one gallon of regular gasoline as determined by the U.S. Energy Information Administration.

To learn more about Suzuki’s “Free Gas for Summer” sales promotion or to locate the nearest Suzuki dealer, visit www.suzukiauto.com In addition, Suzuki will celebrate the start of this sales promotion with giveaways on Facebook (www.Facebook.com/SuzukiAuto) and Twitter (@SuzukiAuto).

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FORD START WINS AUTOWEEK’S BEST CONCEPT

                                                Story provided by Ford

The stunning red Ford Start pulled ahead of 65 concept vehicles to be named Best Concept by the AutoWeek editorial staff at the Beijing auto show this year.

Small, green, smart and fun, the Ford Start won admirers for its decidedly playful take on kinetic design. More than a design exploration into the feasibility of a future small car, it previews the smallest engine yet in the growing Ford EcoBoost engine family. Ford has confirmed that the 1.0-litre turbocharged I3 EcoBoost engine powering the Start is going into production, destined for use in future Ford small cars, where it is expected to deliver the same power as a larger petrol I4.

Describing the Ford Start as “the kind of concept we can wholeheartedly embrace”, AutoWeek journalists gave the nifty package a ready thumbs up.

“Great design for such a small car, and innovative use of Ford's EcoBoost technology with an I3 engine,” said Roger Hart, AutoWeek’s executive editor.

Inspired in part by a growing global trend towards mega cities, the Start is Ford’s journey into solutions and ideas for the future.

“With the Ford Start Concept, we didn’t set out to design some sort of utilitarian concept to save the world, nor were we interested in following the competitive trend toward an overly noisy design language,” said J Mays, group vice president Design and chief creative officer, Ford Motor Company. “What we did set out to do was design a personality-driven car that exudes warmth, charm and aspiration…to design a car worth bonding with.”

           
            For more information, visit www.ford.com

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DODGE ANNOUNCES ‘CHALLENGER CHASE TO WIN’ SWEEPSTAKES

                                                            Story provided by Chrysler

Dodge race fans have the chance to win a one-of-kind Dodge Challenger R/T in the brand’s “Challenger Chase To Win” sweepstakes. At the end of this year’s NASCAR racing season, one lucky fan will drive away with a custom Challenger R/T to commemorate the Challenger’s debut in the 2010 NASCAR Nationwide Series.
 
With a retail value of close to $40,000, the Grand Prize 2009 Dodge Challenger R/T is finished in a black-and-orange color graphic scheme that resembles Penske Racing driver Justin Allgaier’s No. 12 Verizon Wireless Dodge, which he will race in the NASCAR Nationwide Series beginning on July 2 at Daytona International Speedway.

Contestants are invited to enter the “Challenger Chase to Win” sweepstakes online at www.dodgemotorsports.com or in person by visiting the Dodge Motorsports display areas at various 2010 NASCAR events around the country including:

Daytona International Speedway, Daytona: July 1-3

Richmond International Raceway, Richmond, Va.: Sept. 10-11

Kansas Speedway, Kansas City, Kan.: Oct. 1-3

Talladega Superspeedway, Talladega, Ala.: Oct. 29-31  

Phoenix International Raceway, Avondale, Ariz.: Nov. 12-14

The Dodge Challenger R/T is equipped with a 5.7-liter HEMI V-8 engine that produces 376 horsepower and 410 pounds-feet of torque. It can go 0 to 60 mph in fewer than 6 seconds.

Each participant may enter one time, regardless of method of entry. The lucky winner of the custom-painted Dodge Challenger R/T will be selected randomly on or around Dec. 14, 2010, from all eligible entries received. The winner will be notified by e-mail, mail or phone. The Challenger Chase To Win sweepstakes is open to legal residents of the 50 United States and the District of Columbia who are licensed drivers and at least 18 years old at the time of entry.

For more information, visit www.dodgemotorsports.com or www.dodge.com

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FORD LAUNCHES ‘OPERATION DRIVE ONE’; TOUR TO SALUTE TROOPS AND SUPPORT MILITARY CHARITY

Story provided by Ford

Ford has launched “Operation Drive one” to honor the men and women of the armed forces while raising money for one of the largest United States military charities.

Ford, a longtime supporter of the military, will salute military personnel, veterans, family and friends with a 10-base national tour designed to provide a fun-filled day of entertainment, including driving challenges, interactive vehicle displays of Ford's newest products and technologies and classic car shows, all while raising money for the National Military Family Association.

Each “Ford: Operation Drive one” tour stop includes “Drive one 4 UR Troops,” a test drive program that allows individuals to test drive any new Ford vehicle and help raise money to support the troops and their families. For each test drive taken at the event, $20 (up to $10,000) will be donated to the local chapter of the National Military Family Association (NMFA).

“Ford: Operation Drive one” will include experiential displays that demonstrate Ford's class-leading fuel economy, quality, safety and technology features. A precision driving course will allow consumers to get behind the wheel of a new 2011 Ford Mustang or 2011 Ford Fiesta to race against the clock, while a burnout challenge will be sure to leave faces smiling. Interactive vehicle displays, children's activities and a car show with local enthusiast clubs will round out the experience.

Former wrestling champion and actor Bill Goldberg will join the tour and make an appearance at each stop. Goldberg, a reality television star most recently on NBC's The Celebrity Apprentice, will participate in a meet and greet at each of the bases joined by his rare 1970 Boss 429 Lawman Mustang. Goldberg has been a longtime military supporter, donating both his time and talent to raise money for military charities.

Additionally, Ford will salute eight randomly-selected active duty and veteran service members with a trip to the Ford Championship NASCAR race weekend in November. From those eight, two recipients will also win a new 2011 Ford Mustang and one grand prize winner will be awarded an exclusive Toby Keith concert for his or her home base. All current and former members of the military can enter to win at any of the tour stops or at www.fordoperationdriveone.com

“Ford: Operation Drive one” 2010 tour stops are scheduled to include:

Fort Sill (Lawton, Okla.)

Nellis Air Force Base (Las Vegas, Nev.)

Camp Pendleton (Oceanside, Calif.)

Fort Lewis (Fort Lewis, Wash.)

Fort Hood (Killeen, Texas)

Jacksonville Naval Air Station (Jacksonville)

Norfolk Naval Station (Norfolk, Va.)

Andrews Air Force Base (Washington, D.C.)

Fort Benning (Columbus, Ga.)

Fort Bragg (Fayetteville, N.C.)

For a complete schedule, visit www.fordoperationdriveone.com

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WHAT’S NEW

AAA RELEASES ITS TOP VEHICLE PICKS FOR COMMUTERS

Story provided by AAA

AAA has released its top vehicle picks for commuters. Long commutes have become an increasingly common daily activity for many Americans, and having the right vehicle for those long drives is key not only to saving money and being environmentally-friendly, but also staying safe and comfortable during many hours on the road.

The average motorist spends about 41 minutes a day traveling about 22.5 miles roundtrip to/from work in personal vehicles, according to the National Household Travel Survey.

AAA Auto Buying’s team of experts, who test drove and reviewed hundreds of vehicles for the AAA AutoMaker vehicle research web site (www.AAA.com/AutoMaker), have compiled a list of top vehicles picks for commuters based upon practicality, safety, comfort, fuel efficiency and affordability.

AAA’s top picks for commuter vehicles

Honda Insight: This car is among the ultimate in gasoline fuel economy while being reasonably comfortable for the driver and front-seat passenger. It’s also less costly and more fun to drive than some of its hybrid competitors.

Ford Fusion: Four-cylinder versions offer an appealing combination of power, riding AAA comfort and handling competence. The Hybrid offers even more economy, but the fuel savings come with a major bump in the purchase price.

Volkswagen Jetta TDI: Everything that you ever hated about diesels has been exorcised in this latest version of the Volkswagen diesel engine. It is quiet, with just a trace of diesel clatter at idle; peppy, especially when underway; and every bit as economical as the most miserly hybrids. It also is great fun to drive. Comfortable front seats are a plus.

Hyundai Elantra: The new Blue edition is good for 35 miles per gallon. This fourth generation Elantra also is reasonably accommodating for a driver and three passengers with the interior nicely done. The 10-year/100,000-mile warranty suggests that you could keep this car in the daily commuting grind for years.

Subaru Legacy/Outback: These new models with their horizontally opposed 4-cylinder engines perform well, and with their redesign for 2010, they now offer much better fuel economy and enhanced rear seat leg room.

Honda Civic: Affordable, dependable, economical and comfortable, the Civic is one of the better-performing compacts for a wide range of uses, including commuting. For drivers who want to enjoy the trip even more, the 197 horsepower Si sedan deserves a careful look.

Chevrolet Malibu: Stylish inside and out, the Malibu also is a competent performer on the road. Four-cylinder models offer more than enough power for the daily commute and promise decent fuel economy. The passenger cabin is nicely finished and roomy, both in the front and rear, making it a good choice for carpooling.

Honda Accord: Good for the commute and good for family transportation, the Accord is roomy, solid and economical when equipped with the four-cylinder engine. It also offers road manners that are beyond reproach.

Mazda3: The body for 2010 may not be to everyone’s taste, but there is no arguing with its crisp handling and above average power for the compact field. Fuel economy also is good. The ride can be a little flinty, so commuters facing long stretches of neglected urban highways may want to look elsewhere. However, for people who enjoy driving, the handling will more than make up for a few abrupt ride motions.

Commuter vehicles offering efficiency and more

Practicality is an important factor that many commuters look for when seeking the ideal vehicle for long commutes. However, AAA Auto Buying experts understand that some want a vehicle that can serve dual purposes such as an efficient commuter vehicle that addresses needs for family or recreation or desires for luxury or fun. Because of this, AAA offers their picks for vehicles that can help address consumers’ secondary needs while still providing a smart choice for long commutes.

Mini Cooper: A premium subcompact, the Mini is sporty and economical with fuel. Few cars are as much fun to drive. Commuters will be able to take one passenger only and the purchase price is higher than you might expect, based on size alone. However, few cars are as enjoyable on the road or offer as many safety features. Commuters might even choose to take the long way home.

Chevrolet Corvette: Who says the drive to work has to be boring? The Corvette is anything but, and when driven appropriately, it can even return near-compact car fuel economy of around 26 mpg on the highway.

Buick Enclave: Handling the commute for up to eight people, the Enclave combines an exceptionally quiet ride with competent handling and surprising room in all three rows. It makes for a smart choice for those seeking a large family vehicle on the weekends.

Mercedes-Benz GL: Roomy seating for seven, unexcelled refinement, all-wheel drive and the option of a surprisingly economical (for the vehicle size) diesel engine make this a highly desirable commuter for multi-adult carpools.

Volkswagen GTI: Sporty, fun to drive and able to return mid- to upper-20 mile per gallon fuel economy results with the 200-hp turbocharged engine, the GTI is full of surprises. Even the rear seat is good for two adults and the cargo area is surprisingly roomy. Four workers can easily store large laptop carrying briefcases in the rear and then be quite comfortable for the ride to and from work.

BMW 3-Series: The first sports sedan remains the best by many measures. What more enjoyable way to get to work and then return home? The engines are impressive for their power and refinement, the handling is top notch and the build quality is excellent, as would be expected for the price.

For more information, visit www.aaa.com

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RAM 1500 NAMED TRAILER BOATS MAGAZINE 2010 TOW VEHICLE OF THE YEAR

                                                                                    Story provided by Dodge

Trailer Boats magazine has chosen the Ram 1500 as its 2010 Tow Vehicle of the Year.

The 28th annual tow vehicle competition included a trio of 2010 half-ton pickups with crew-size cabs and the largest available gasoline engines, all in four-wheel-drive configurations. Each was tested while towing the same Mako 234 Center Console boat and trailer weighing about 6,000 pounds.

The test results are detailed in the April 2010 issue of Trailer Boats (on sale now), with coverage going live online at www.TrailerBoats.com beginning April 5.

With its bold exterior design, refined interior, engineering excellence, superb innovation and best-in-class features, amenities and ride quality, the Ram 1500 is a game changer in terms of its ability to “outsmart” and “out-tough” the competition.

The Ram 1500 ranks at the top of Strategic Vision 2009 Total Quality Index (TQI) in the full-size truck segment.  According to the survey, the Ram 1500 leads the way with the highest Total Quality score of any truck in the 15-year history of the study.

For 2010, Ram 1500’s towing capability has increased to 10,450 pounds. Combining Ram's legendary 5.7-liter HEMI V-8 engine and the segment-exclusive multi-link coil spring rear suspension, Gross Combined Weight Rating (GCWR) has increased to 15,500 pounds, from 14,000 pounds, with the 140.5-inch wheelbase, 5.7-liter engine and 3.92 rear axle. This increased GCWR equates to an increase in tow rating.

The 2010 Ram incorporates a first-in-segment, multi-link coil spring rear suspension that improves ride and handling without sacrificing payload (as much as 1,900 pounds) and towing capability (as much as an estimated 10,450 pounds).

New interior features include fuel-saver indicator on 3.7-liter models, a new premium Tire-pressure Monitoring (TPM) system and Park-Assist indicator in the Electronic Vehicle Information Center (EVIC) display.

Other new features include an iPod Control that connects most iPod-compatible devices using an iPod Control cable. The cable enables iPod devices to be controlled through Ram’s media center radio or steering-wheel radio controls.

New exterior features include available folding trailer-tow mirrors, integrated trailer-brake controller, power trailer-tow mirrors, electro-chromic mirrors and new 22-inch tires and wheels included in R/T package.

Fuel economy enhancements for 2010 include interactive Decel Fuel Shut Off (iDFSO) on all engines. iDFSO turns off the flow of fuel during vehicle deceleration for improved real-world fuel economy without any noticeable changes in engine performance.

Standard on the 2010 Ram two-wheel-drive regular cab and Quad Cab models is a 3.7-liter Magnum V-6 engine, generating 210 hp (156 kW) and 235 pounds-feet (319 N•m) of torque.

Other available engines include the legendary 5.7-liter HEMI V-8 engine with Multi Displacement System (MDS) that produces 390 hp (291 kW) and 407 pounds-feet (548 N•m) of torque and the Flex-fuel 4.7-liter V-8 that generates 310 hp (231 kW) and 330 pounds-feet (447 N•m) of torque.

The 2010 Ram Crew Cab 1500 features an available first-in-segment RamBox cargo management system that provides weatherproof, lockable, illuminated and drainable storage compartments integrated into both cargo-box sides for effortless access and convenience. The RamBox system includes a bed divider/2-foot bed extender for oversize loads and a rail system with sliding, adjustable cleats for infinitely adjustable tie-down capability.

Ram 1500 is available in a regular cab, Quad Cab and crew-cab configuration and offers three box lengths: 8-foot (regular cab), 6-foot 4-inches (regular cab and Quad Cab), and 5-foot 7-inches (crew cab). For 2010, Ram 1500 is available in five distinct trim levels —ST, SLT, TRX, Sport and Laramie.

For more information, visit www.dodge.com

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FORD DEBUNKS MAINTENANCE MYTHS

                                                            Story provided by Ford

They’ve been around awhile – a snippet of advice here, an old adage there. They’re the guidelines that are supposed to help keep cars running in top condition. Problem is, most of them aren’t based in fact – or they’re just plain outdated.

Ford decided to debunk a few of the most popular maintenance myths, including the following:

MYTH: Cars need oil changes every three months or 3,000 miles.
False: That used to be true, but not with newer cars. Because of synthetic oils that don’t break down as quickly, consumers actually don’t need oil changes as often – more like every 5,000 to 7,500 miles. (There may be two recommendations for oil-change intervals: one for normal driving and one for hard use. Check your maintenance guide to be sure.)

SAVE: Either way, there’s a considerable savings here: Let’s say you’re an average consumer who drives 12,000 miles a year, which means you would need about four oil changes a year under the old formula. With the new extended mileage, consumers need only about two oil changes a year, cutting their bill for oil changes in half – you could pocket upward of $50 a year or $650 in the lifetime of your car and do something to help the environment by saving oil.

MYTH: You need to let your vehicle engine warm up in cold weather.
False: Your vehicle’s engine only needs a warm-up period of about 10 seconds – you’re actually the only one who may feel chilly. The engine warms up while you drive. Running your car any longer beforehand is just a waste of gas.

SAVE: Depending on engine size, temperature and other variables, modern cars can use about a third of a gallon of gas per hour while idling. By giving up that 10-minute idle every weekday morning, you could save more than a gallon a month – $32 a year or $416 over the life of the vehicle.

MYTH: Premium gas is a treat for your car.
False: Unless your vehicle is specifically tailored to take advantage of the higher octane level in the fuel, you’re wasting your money. Go by what is recommended in your owner’s manual and leave it at that.

SAVE: At current gas prices, drivers may save up to $150 a year by opting for unleaded gas instead of premium.

MYTH: The number listed on the sidewall of your tire is the recommended tire pressure. False: In most cases, this is actually the maximum pressure allowed for that tire. The recommended amount of pressure is usually listed on the inside door panel – check your owner’s manual to be sure.

SAVE: The government estimates that the average driver’s tires are under-inflated by 26 percent. Generally, under-inflated treads lower gas mileage about a half percent for each pound lacking when the pressure of all four tires is added up. An average driver with under-inflated tires could add $79 a year to his or her fuel bill – or more than $1,027 in the lifetime of the vehicle. You could also save nearly half a barrel of crude oil per year by keeping your tires inflated to the manufacturer’s recommended level. Per the EPA, one barrel of crude oil equals 42 gallons of gasoline.

MYTH: Buy gas in the morning and you’ll save money.
False: The old adage was to fill up in the morning when gas was coolest and most dense because gas is sold by volume and you would get more gas for your buck.

But gas is sold in underground, nonmetallic tanks that typically hold about 10,000 gallons, and it will take a lot of sunlight to raise the temperature even a degree. (However, pumping your gas when its cooler does mean less release of vapors, which is better for the environment.)

SAVE: Do your research before buying. Ford’s SIRIUS Travel Link sorts gas stations by price on the navigation screen, but Web sites such as MSNAutos.com can also help drivers navigate to bargains. In our quick research, we found two gas stations in New York City – less than a mile apart – with 30 cents per gallon price difference. If you know before you go and fill up for less every time, it could result in $227 in your pocket annually, or $2,951 saved over the lifetime of your car. All totaled, by implementing small changes, drivers could save up to $538 a year or $6,610 in the lifetime of their vehicle. In today’s economy, every penny counts. That’s why it’s important to get the facts.

Editor’s note: All savings estimates are calculated based on the EPA estimates for a 2010 Ford Taurus, which achieves 28 mpg highway and 18 mpg city. This model has a 19-gallon gas tank; the EPA estimates that each fill-up, at current gas prices ($2.70 a gallon), will cost $46.17 and annual fuel costs are $1,843. http://www.fueleconomy.gov/feg/findacar.htm

For more information, visit www.ford.com